{"id":1208,"date":"2017-06-01T07:44:01","date_gmt":"2017-06-01T07:44:01","guid":{"rendered":"http:\/\/marketgraphy.ir\/?p=1208"},"modified":"2022-08-26T19:57:09","modified_gmt":"2022-08-26T16:27:09","slug":"%d8%a8%d8%b1%d8%b1%d8%b3%db%8c-%d8%a8%db%8c%d9%84%d8%a8%d9%88%d8%b1%d8%af-%d8%aa%d8%a8%d9%84%db%8c%d8%ba%d8%a7%d8%aa%db%8c-%d8%a7%d8%b3%d9%86%d9%be","status":"publish","type":"post","link":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d8%b1%d8%b1%d8%b3%db%8c-%d8%a8%db%8c%d9%84%d8%a8%d9%88%d8%b1%d8%af-%d8%aa%d8%a8%d9%84%db%8c%d8%ba%d8%a7%d8%aa%db%8c-%d8%a7%d8%b3%d9%86%d9%be\/","title":{"rendered":"\u0628\u0631\u0631\u0633\u06cc \u0648 \u062a\u062d\u0644\u06cc\u0644 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e"},"content":{"rendered":"

\u0627\u0633\u0646\u067e \u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646 \u062f\u0631\u062e\u0648\u0627\u0633\u062a \u062e\u0648\u062f\u0631\u0648 \u0627\u0633\u062a \u06a9\u0647 \u062a\u0642\u0631\u06cc\u0628\u0627\u064b \u062f\u0648 \u0633\u0627\u0644\u06cc \u0627\u0633\u062a \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0627\u06cc\u0631\u0627\u0646 \u0641\u0639\u0627\u0644 \u0627\u0633\u062a. \u0627\u062e\u06cc\u0631\u0627\u064b\u060c \u0627\u0633\u0646\u067e \u0647\u0645 \u0645\u0627\u0646\u0646\u062f \u0633\u0627\u06cc\u0631 \u0641\u0639\u0627\u0644\u0627\u0646 \u062d\u0648\u0632\u0647 \u0622\u0646\u0644\u0627\u06cc\u0646 \u0648 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0628\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0622\u0641\u0644\u0627\u06cc\u0646 \u0648 \u0645\u062d\u06cc\u0637\u06cc \u0631\u0648\u06cc \u0622\u0648\u0631\u062f\u0647 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u062f\u0631 \u0648\u0628 \u0633\u0627\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e \u0645\u06cc \u067e\u0631\u062f\u0627\u0632\u06cc\u0645.<\/span><\/p>\n

\u0628\u06cc\u0644\u0628\u0648\u0631\u062f\u0647\u0627\u00a0<\/span>\u0628\u062e\u0634\u06cc<\/span> \u0627\u0632<\/span> \u062a\u0628\u0644\u06cc\u063a\u0627\u062a<\/span> Outdoor\u00a0 <\/span><\/span>\u0647\u0633\u062a\u0646\u062f<\/span>\u00a0\u06a9\u0647 \u062f\u0631 \u062d\u06cc\u0637\u0647 \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627\u06cc \u062a\u0631\u0648\u06cc\u062c\u06cc (Promotions) <\/span>\u00a0\u062f\u0631 \u0628\u0631\u0646\u0627\u0645\u0647 \u06cc\u0627 \u0637\u0631\u062d \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc (Marketing Plan)<\/span>\u00a0\u0628\u0647 \u0627\u06cc\u0646 \u0642\u0633\u0645\u062a \u0628\u0647 \u0635\u0648\u0631\u062a \u0645\u0641\u0635\u0644 \u067e\u0631\u062f\u0627\u062e\u062a\u0647 \u0645\u06cc \u0634\u0648\u062f<\/span>. \u0628\u0631\u0627\u06cc \u0628\u0631\u0646\u0627\u0645\u0647 \u0631\u06cc\u0632\u06cc \u062c\u0647\u062a \u0627\u0646\u062c\u0627\u0645 \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627\u06cc \u062a\u0631\u0648\u06cc\u062c\u06cc\u060c \u0646\u06cc\u0627\u0632 \u0627\u0633\u062a \u062a\u0627 \u0633\u0627\u06cc\u0631 \u0628\u062e\u0634 \u0647\u0627\u06cc \u0645\u0648\u062c\u0648\u062f \u062f\u0631 \u0637\u0631\u062d \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc \u0645\u0627\u0646\u0646\u062f\u00a0\u0627\u0631\u0632\u06cc\u0627\u0628\u06cc<\/span> \u0645\u0648\u0642\u0639\u06cc\u062a\u060c<\/span> \u0634\u0631\u0627\u06cc\u0637<\/span> \u06a9\u0644\u0627\u0646<\/span> \u0645\u062d\u06cc\u0637\u06cc\u060c<\/span> \u0641\u0636\u0627\u06cc<\/span> \u0631\u0642\u0627\u0628\u062a\u06cc\u060c<\/span> \u0641\u0636\u0627\u06cc<\/span> \u062f\u0627\u062e\u0644\u06cc\u060c<\/span> SWOT Analysis<\/span>\u060c<\/span> \u062a\u062d\u0642\u06cc\u0642\u0627\u062a<\/span> \u0628\u0627\u0632\u0627\u0631\u060c<\/span>\u00a0\u062a\u0639\u06cc\u06cc\u0646\u00a0\u0647\u062f\u0641<\/span> \u0647\u0627\u06cc<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\u060c<\/span> \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc<\/span> \u0647\u0627\u06cc<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/span>\u00a0(<\/span>\u0628\u062e\u0634<\/span> \u0628\u0646\u062f\u06cc<\/span> \u0628\u0627\u0632\u0627\u0631\u060c<\/span> \u0627\u0646\u062a\u062e\u0627\u0628<\/span> \u0628\u0627\u0632\u0627\u0631<\/span> \u0647\u062f\u0641<\/span> \u0645\u0646\u0627\u0633\u0628<\/span> \u0648<\/span> \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc<\/span> \u062c\u0627\u06cc\u06af\u0627\u0647<\/span> \u0633\u0627\u0632\u06cc<\/span>)<\/span>\u060c<\/span> \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc<\/span> \u0647\u0627\u06cc<\/span> \u0622\u0645\u06cc\u062e\u062a\u0647<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc\u060c<\/span> \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc<\/span> \u0647\u0627\u06cc<\/span> \u0645\u0631\u0628\u0648\u0637<\/span> \u0628\u0647<\/span> \u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a<\/span> \u06cc\u06a9\u067e\u0627\u0631\u0686\u0647<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/span> (IMC)<\/span>\u060c<\/span> \u0627\u062c\u0631\u0627<\/span> \u0648<\/span> \u0628\u0631\u0646\u0627\u0645\u0647<\/span> \u0631\u06cc\u0632\u06cc<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0627\u062a\u0641\u0627\u0642\u0627\u062a<\/span> \u067e\u06cc\u0634<\/span> \u0628\u06cc\u0646\u06cc<\/span> \u0646\u0634\u062f\u0647 \u0628\u0647 \u062e\u0648\u0628\u06cc \u0627\u0646\u062c\u0627\u0645 \u0634\u062f\u0647 \u0628\u0627\u0634\u0646\u062f. \u0645\u0627 \u0641\u0631\u0636 \u0631\u0627 \u0628\u0631 \u0627\u06cc\u0646 \u0645\u06cc \u06af\u0630\u0627\u0631\u06cc\u0645 \u06a9\u0647 \u062a\u0645\u0627\u0645\u06cc \u0627\u06cc\u0646 \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627 \u0642\u0628\u0644 \u0627\u0632 \u0627\u062c\u0631\u0627\u06cc \u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646 \u0628\u0647 \u062e\u0648\u0628\u06cc \u0627\u0646\u062c\u0627\u0645 \u0634\u062f\u0647 \u0648 \u0633\u067e\u0633 \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e \u0645\u06cc \u067e\u0631\u062f\u0627\u0632\u06cc\u0645.<\/span><\/span><\/p>\n

(\u0627\u0644\u0628\u062a\u0647<\/span> \u0628\u0627<\/span> \u0639\u062f\u0645<\/span> \u06cc\u06a9\u067e\u0627\u0631\u0686\u06af\u06cc \u06a9\u0647 \u062f\u0631 \u0627\u0631\u062a\u0628\u0627\u0637\u0627\u062a \u0648\u00a0<\/span>\u0641\u0639\u0627\u0644\u06cc\u062a<\/span> \u0647\u0627\u06cc<\/span> \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc<\/span> \u0627\u06cc\u0646<\/span> \u0628\u0631\u0646\u062f<\/span> \u0645\u0634\u0627\u0647\u062f\u0647<\/span> \u0645\u06cc<\/span> \u0634\u0648\u062f\u060c<\/span> \u0628\u0639\u06cc\u062f<\/span> \u0628\u0647<\/span> \u0646\u0638\u0631<\/span> \u0645\u06cc<\/span> \u0631\u0633\u062f<\/span> \u06a9\u0647<\/span> \u0686\u0646\u06cc\u0646<\/span> \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af<\/span> \u067e\u0644\u0646<\/span> \u0645\u0646\u0633\u062c\u0645\u06cc<\/span> \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f<\/span>\u00a0\u06a9\u0647<\/span> \u0628\u0647<\/span> \u0647\u0645\u0647<\/span>\u00a0\u0627\u06cc\u0646\u00a0\u0628\u062e\u0634<\/span> \u0647\u0627<\/span> \u062f\u0631<\/span> \u0622\u0646<\/span> \u0628\u0647<\/span> \u062a\u0641\u0635\u06cc\u0644<\/span> \u067e\u0631\u062f\u0627\u062e\u062a\u0647<\/span> \u0634\u062f\u0647<\/span> \u0628\u0627\u0634\u062f<\/span>.)<\/span><\/span><\/p>\n

\"\u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646<\/a><\/p>\n

\u0627\u0648\u0644\u06cc\u0646<\/span> \u0633\u0648\u0627\u0644\u06cc<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span> \u0628\u0631\u062e\u0648\u0631\u062f<\/span> \u0628\u0627<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span>\u00a0\u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e\u00a0\u0628\u0647<\/span> \u0630\u0647\u0646 \u0645\u0627<\/span>\u00a0\u0631\u0633\u06cc\u062f<\/span> \u0627\u06cc\u0646<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0686\u0647<\/span> \u0627\u0641\u0631\u0627\u062f\u06cc<\/span> \u0637\u0631\u0627\u062d\u06cc<\/span> \u0634\u062f\u0647<\/span> \u0627\u0633\u062a\u061f<\/span> \u062f\u0631<\/span> \u0648\u0627\u0642\u0639<\/span> \u0628\u0627\u0632\u0627\u0631<\/span> \u0647\u062f\u0641<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0686\u0647<\/span> \u06a9\u0633\u0627\u0646\u06cc<\/span> \u0647\u0633\u062a\u0646\u062f\u061f<\/span><\/span><\/p>\n

\u067e\u0627\u0633\u062e\u06cc \u06a9\u0647 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u0645 \u0628\u0647 \u0627\u06cc\u0646 \u0633\u0648\u0627\u0644 \u0628\u062f\u0647\u06cc\u0645 \u0627\u06cc\u0646 \u0627\u0633\u062a \u06a9\u0647 \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0647\u0645<\/span> \u0645\u0627\u0646\u0646\u062f<\/span> \u0627\u06a9\u062b\u0631<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f\u0647\u0627\u06cc\u06cc<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0631\u0627\u0646<\/span> \u0628\u0647<\/span> \u0686\u0634\u0645<\/span> \u0645\u06cc<\/span> \u062e\u0648\u0631\u0646\u062f\u060c<\/span>\u00a0\u06af\u0631\u0648\u0647<\/span> \u062e\u0627\u0635\u06cc<\/span> \u0631\u0627<\/span> \u0647\u062f\u0641<\/span> \u0642\u0631\u0627\u0631<\/span> \u0646\u062f\u0627\u062f\u0647<\/span> \u0648<\/span> \u062f\u0631<\/span> \u0648\u0627\u0642\u0639<\/span> \u0637\u0631\u0627\u062d\u06cc<\/span> \u0648<\/span> \u067e\u06cc\u0627\u0645\u06cc<\/span> \u062f\u0631 \u0622\u0646 \u0628\u0647\u00a0<\/span>\u06a9\u0627\u0631<\/span> \u0631\u0641\u062a\u0647 \u0627\u0633\u062a<\/span>\u00a0\u062a\u0627<\/span> \u0628\u062a\u0648\u0627\u0646\u062f<\/span>\u00a0\u0639\u0645\u0648\u0645<\/span> \u0645\u0631\u062f\u0645<\/span> \u0631\u0627 \u0645\u062e\u0627\u0637\u0628\u00a0<\/span>\u0642\u0631\u0627\u0631<\/span>\u00a0\u062f\u0647\u062f.<\/span><\/span><\/p>\n

\u062f\u0631<\/span> \u062e\u0635\u0648\u0635<\/span> \u0646\u0648\u0627\u062d\u06cc \u062c\u063a\u0631\u0627\u0641\u06cc\u0627\u06cc\u06cc<\/span>\u00a0\u06a9\u0647<\/span>\u00a0\u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e<\/span> \u062f\u0631<\/span> \u0622\u0646<\/span> \u0647\u0627<\/span> \u0627\u062c\u0631\u0627<\/span> \u0634\u062f\u0647<\/span> \u0627\u0637\u0644\u0627\u0639<\/span> \u062e\u0627\u0635\u06cc<\/span> \u062f\u0631 \u062f\u0633\u062a \u0646\u062f\u0627\u0631\u06cc\u0645.<\/span><\/span><\/p>\n

\u062f\u0631<\/span>\u00a0\u0637\u0631\u0627\u062d\u06cc\u00a0\u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0647\u0645<\/span> \u0646\u06a9\u062a\u0647<\/span> \u062e\u0627\u0635\u06cc<\/span> \u06a9\u0647<\/span> \u062a\u06cc\u0632\u0628\u06cc\u0646\u06cc<\/span> \u0648<\/span> \u0647\u0648\u0634<\/span> \u0645\u062e\u0627\u0637\u0628<\/span> \u0631\u0627<\/span> \u0647\u062f\u0641<\/span> \u0642\u0631\u0627\u0631<\/span> \u062f\u0647\u062f<\/span>\u00a0\u0648<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0648\u06cc<\/span> \u062c\u0627\u0644\u0628<\/span> \u0628\u0627\u0634\u062f<\/span> \u0628\u0647<\/span> \u0686\u0634\u0645<\/span> \u0646\u0645\u06cc<\/span> \u062e\u0648\u0631\u062f\u060c<\/span> \u0628\u06cc\u0634\u062a\u0631<\/span> \u0627\u062c\u0631\u0627\u06cc<\/span> \u06af\u0631\u0627\u0641\u06cc\u06a9\u06cc<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0628\u0647<\/span> \u0646\u0638\u0631<\/span> \u0646\u0645\u06cc<\/span> \u0631\u0633\u062f<\/span> \u0628\u0631\u0631\u0633\u06cc<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/span> \u0648<\/span> \u0628\u0631\u0646\u0627\u0645\u0647<\/span> \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc<\/span> \u067e\u0634\u062a<\/span> \u0622\u0646<\/span> \u0648\u062c\u0648\u062f<\/span> \u062f\u0627\u0634\u062a\u0647<\/span> \u0628\u0627\u0634\u062f<\/span> \u06a9\u0647<\/span> \u0628\u062a\u0648\u0627\u0646<\/span> \u0628\u0631<\/span> \u0622\u0646<\/span> \u0627\u0633\u0627\u0633<\/span> \u0627\u06cc\u0646 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u0631<\/span>\u0627<\/span>\u00a0\u0628\u0647 \u062a\u0641\u0635\u06cc\u0644\u00a0\u062a\u062d\u0644\u06cc\u0644<\/span> \u0646\u0645\u0648\u062f<\/span>.<\/span><\/span><\/p>\n

\u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f\u060c<\/span>\u00a0\u062a\u0635\u0648\u06cc\u0631<\/span> \u06a9\u0641<\/span> \u062f\u0633\u062a<\/span> \u0641\u0631\u062f\u06cc<\/span> \u0628\u0647 \u0646\u0645\u0627\u06cc\u0634 \u062f\u0631 \u0622\u0645\u062f\u0647<\/span>\u00a0\u06a9\u0647<\/span> \u0646\u0642\u0634\u0647<\/span> \u0634\u0647\u0631<\/span> \u0628\u0631<\/span> \u0631\u0648\u06cc<\/span> \u0622\u0646<\/span>\u00a0\u0627\u0641\u062a\u0627\u062f\u0647 \u0627\u0633\u062a. <\/span>\u062f\u0648<\/span> \u06af\u0632\u06cc\u0646\u0647<\/span> \u0645\u0628\u062f\u0627\u0621<\/span> \u0648<\/span> \u0645\u0642\u0635\u062f<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0646\u0642\u0634\u0647\u00a0<\/span>\u0628\u0647<\/span> \u0686\u0634\u0645<\/span> \u0645\u06cc<\/span> \u062e\u0648\u0631\u062f<\/span>. <\/span>\u0627\u06cc\u0646<\/span> \u062f\u0648<\/span> \u06af\u0632\u06cc\u0646\u0647\u060c<\/span> \u0628\u0627<\/span> \u062e\u0637\u06cc<\/span> \u0633\u0628\u0632 \u0631\u0646\u06af\u06cc<\/span> \u0628\u0647<\/span> \u0647\u0645<\/span> \u0645\u0631\u062a\u0628\u0637<\/span> \u0634\u062f\u0647<\/span> \u0627\u0646\u062f<\/span>. \u062f\u0631 \u0646\u0642\u0634\u0647 \u06a9\u0641 \u062f\u0633\u062a\u060c\u00a0<\/span>\u062e\u0648\u062f\u0631\u0648\u06cc\u06cc<\/span> \u062f\u0631<\/span> \u062d\u0627\u0644<\/span> \u062d\u0631\u06a9\u062a<\/span> \u0627\u0632<\/span> \u0645\u0628\u062f\u0627\u0621<\/span> \u0628\u0647<\/span> \u0633\u0645\u062a<\/span> \u0645\u0642\u0635\u062f<\/span>\u00a0\u0627\u0633\u062a<\/span>.<\/span><\/span><\/p>\n

\u0634\u0639\u0627\u0631\u06cc<\/span> \u06a9\u0647<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0627\u06cc\u0646<\/span> \u06a9\u0645\u067e\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc<\/span>\u00a0\u0627\u0646\u062a\u062e\u0627\u0628<\/span> \u0634\u062f\u0647<\/span> \u0627\u0633\u062a\u060c<\/span>\u00a0\u00ab\u0634\u0647\u0631<\/span> \u062f\u0631<\/span> \u062f\u0633\u062a<\/span> \u062a\u0648<\/span>! <\/span>\u0627\u0633\u062a\u00bb<\/span> \u06a9\u0647<\/span> \u0628\u0627<\/span> \u0634\u0639\u0627\u0631<\/span> \u0642\u0628\u0644\u06cc<\/span> \u0627\u06cc\u0646<\/span> \u0628\u0631\u0646\u062f<\/span>\u00a0\u00ab\u06cc\u06a9<\/span> \u06a9\u0644\u06cc\u06a9<\/span> \u062a\u0627<\/span> \u0645\u0642\u0635\u062f<\/span> \u0645\u062a\u0641\u0627\u0648\u062a\u00bb<\/span> \u0627\u0633\u062a<\/span>.<\/span><\/span><\/p>\n

\u06a9\u0644\u0645\u0627\u062a \u062f\u06cc\u06af\u0631\u06cc<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span>\u00a0\u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e<\/span> \u0646\u0645\u0627\u06cc\u0634<\/span> \u062f\u0627\u062f\u0647<\/span> \u0634\u062f\u0647<\/span> \u0627\u0633\u062a\u060c<\/span> \u0633\u0627\u0645\u0627\u0646\u0647<\/span> \u062f\u0631\u062e\u0648\u0627\u0633\u062a<\/span> \u062e\u0648\u062f\u0631\u0648\u060c\u00a0<\/span>\u0644\u0648\u06af\u0648\u060c<\/span>\u00a0\u0646\u0627\u0645<\/span> \u0627\u0633\u0646\u067e\u060c<\/span> \u0622\u062f\u0631\u0633<\/span> \u0648\u0628<\/span> \u0633\u0627\u06cc\u062a<\/span> \u0648<\/span> \u067e\u0627\u06cc\u06af\u0627\u0647<\/span> \u0647\u0627\u06cc\u06cc<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0645\u06cc<\/span> \u062a\u0648\u0627\u0646<\/span> \u0627\u06cc\u0646<\/span> \u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646<\/span> \u0631\u0627<\/span> \u0627\u0632<\/span> \u0622\u0646<\/span> \u0647\u0627<\/span> \u062f\u0627\u0646\u0644\u0648\u062f<\/span> \u06a9\u0631\u062f<\/span>. \u0627\u0644\u0628\u062a\u0647 \u062f\u0631 \u0645\u0639\u0631\u0641\u06cc \u0627\u06cc\u0646 \u067e\u0627\u06cc\u06af\u0627\u0647 \u0647\u0627 \u0641\u0642\u0637 \u0627\u0634\u0627\u0631\u0647 \u0628\u0647\u00a0<\/span>\u06af\u0648\u06af\u0644<\/span> \u067e\u0644\u06cc<\/span> \u0648<\/span> \u0627\u067e<\/span> \u0627\u0633\u062a\u0648\u0631 \u0634\u062f\u0647 \u0627\u0633\u062a \u0648\u00a0<\/span>\u062f\u0627\u0646\u0644\u0648\u062f<\/span> \u0627\u0632<\/span> \u06a9\u0627\u0641\u0647<\/span> \u0628\u0627\u0632\u0627\u0631<\/span> \u0648<\/span> \u0646\u0633\u062e\u0647<\/span> \u0647\u0627\u06cc<\/span> \u0627\u06cc\u0631\u0627\u0646\u06cc<\/span> \u0627\u067e<\/span> \u0627\u0633\u062a\u0648\u0631<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0646\u0645\u0627\u06cc\u0634<\/span> \u062f\u0627\u062f\u0647<\/span> \u0646\u0634\u062f\u0647<\/span>\u00a0\u0627\u0646\u062f.<\/span><\/span><\/p>\n

\u062f\u0631 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e\u060c \u0628\u06cc\u0634\u062a\u0631<\/span> \u062d\u062c\u0645<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span>\u00a0\u0631\u0627\u00a0\u06a9\u0641<\/span> \u062f\u0633\u062a<\/span> \u0648<\/span> \u062e\u062f\u0645\u0627\u062a\u06cc<\/span> \u06a9\u0647<\/span>\u00a0\u0627\u0633\u0646\u067e<\/span> \u0627\u0631\u0627\u0626\u0647<\/span> \u0645\u06cc<\/span> \u06a9\u0646\u062f \u0627\u0634\u063a\u0627\u0644 \u06a9\u0631\u062f\u0647 \u0627\u0633\u062a<\/span>. <\/span>\u0631\u0646\u06af<\/span> \u0627\u06cc\u0646<\/span> \u0642\u0633\u0645\u062a<\/span> \u0647\u0645<\/span> \u06a9\u0627\u0645\u0644\u0627\u064b<\/span> \u0628\u0627<\/span> \u067e\u0633<\/span> \u0632\u0645\u06cc\u0646\u0647<\/span> \u0645\u062a\u0641\u0627\u0648\u062a<\/span>\u00a0\u0627\u0633\u062a\u00a0\u06a9\u0647<\/span> \u0628\u0647<\/span> \u0647\u0645\u0631\u0627\u0647<\/span> \u0627\u0646\u06af\u0634\u062a\u0627\u0646\u06cc<\/span> \u06a9\u0647<\/span> \u0627\u0632<\/span> \u062d\u0627\u0634\u06cc\u0647<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span> \u0628\u06cc\u0631\u0648\u0646<\/span> \u0632\u062f\u0647<\/span> \u0627\u0646\u062f<\/span> \u0628\u0627\u0639\u062b<\/span> \u062c\u0644\u0628<\/span> \u062a\u0648\u062c\u0647<\/span> \u0645\u062e\u0627\u0637\u0628\u0627\u0646<\/span> \u0645\u06cc<\/span> \u0634\u0648\u062f<\/span>. \u062f\u0631 \u0648\u0627\u0642\u0639\u00a0<\/span>\u0627\u0648\u0644\u06cc\u0646<\/span> \u0686\u06cc\u0632\u06cc<\/span> \u06a9\u0647<\/span> \u0628\u0627<\/span> \u062f\u06cc\u062f\u0646<\/span> \u0627\u06cc\u0646<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span>\u00a0\u062c\u0644\u0628 \u062a\u0648\u062c\u0647 \u0645\u06cc \u06a9\u0646\u062f\u060c\u00a0\u0627\u06cc\u0646<\/span> \u06a9\u0641<\/span> \u062f\u0633\u062a<\/span> \u0627\u0633\u062a<\/span>.<\/span><\/span><\/p>\n

\u0634\u0639\u0627\u0631<\/span>\u00a0\u0627\u0646\u062a\u062e\u0627\u0628 \u0634\u062f\u0647 \u0628\u0631\u0627\u06cc \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e\u00a0\u062a\u0627<\/span> \u062d\u062f\u0648\u062f<\/span> \u0632\u06cc\u0627\u062f\u06cc<\/span> \u0628\u0627<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span> \u0647\u0645\u0627\u0647\u0646\u06af\u06cc<\/span> \u062f\u0627\u0631\u062f<\/span>.<\/span><\/span><\/p>\n

\u0627\u0648\u0644\u06cc\u0646<\/span> \u0639\u0645\u0644\u06a9\u0631\u062f<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f\u060c<\/span> \u062c\u0644\u0628<\/span> \u062a\u0648\u062c\u0647<\/span> \u0627\u06cc\u062c\u0627\u062f<\/span> \u06a9\u0631\u062f\u0646<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0639\u0627\u0628\u0631\u0627\u0646<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0637\u0631\u0627\u062d\u06cc<\/span> \u0628\u0633\u06cc\u0627\u0631<\/span> \u0633\u0627\u062f\u0647<\/span> \u0648<\/span> \u06cc\u06a9\u0646\u0648\u0627\u062e\u062a<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u0628\u0647 \u0646\u0638\u0631 \u0646\u0645\u06cc \u0631\u0633\u062f \u062a\u0648\u0627\u0646\u0633\u062a\u0647 \u0628\u0627\u0634\u062f \u062f\u0631 \u0627\u06cc\u0646 \u0632\u0645\u06cc\u0646\u0647 \u0645\u0648\u0641\u0642 \u0639\u0645\u0644 \u06a9\u0646\u062f.\u00a0<\/span>\u0648\u06cc\u0698\u06af\u06cc<\/span> \u062f\u06cc\u06af\u0631\u06cc<\/span> \u06a9\u0647<\/span> \u0645\u06cc<\/span> \u0628\u0627\u06cc\u0633\u062a<\/span> \u062f\u0631<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f\u0647\u0627<\/span> \u0628\u0628\u06cc\u0646\u06cc\u0645<\/span> \u062e\u0644\u0627\u0642\u06cc\u062a<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0645\u062a\u0627\u0633\u0641\u0627\u0646\u0647<\/span> \u062e\u0644\u0627\u0642\u06cc\u062a<\/span> \u0686\u0646\u062f\u0627\u0646\u06cc<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0637\u0631\u0627\u062d\u06cc<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0635\u0648\u0631\u062a<\/span> \u0646\u06af\u0631\u0641\u062a\u0647<\/span> \u0627\u0633\u062a<\/span>. <\/span><\/span><\/p>\n

\u0627\u0632 \u0633\u0648\u06cc \u062f\u06cc\u06af\u0631\u060c \u0628\u0647 \u0646\u0638\u0631 \u0634\u062e\u0635\u06cc \u0645\u0627 \u062a\u0635\u0648\u06cc\u0631<\/span> \u0686\u0646\u062f\u0627\u0646<\/span> \u062a\u0623\u062b\u06cc\u0631\u06af\u0630\u0627\u0631<\/span> \u0648<\/span> \u0628\u0647<\/span> \u06cc\u0627\u062f\u0645\u0627\u0646\u06cc<\/span> \u0646\u06cc\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0628\u0647<\/span> \u0641\u0631\u0636<\/span> \u062a\u0648\u062c\u0647<\/span> \u06a9\u0631\u062f\u0646<\/span> \u0645\u062e\u0627\u0637\u0628<\/span> \u0628\u0647<\/span> \u0622\u0646\u060c<\/span> \u062f\u0631<\/span> \u06cc\u0627\u062f<\/span> \u0627\u0648<\/span> \u0628\u0627\u0642\u06cc<\/span> \u0628\u0645\u0627\u0646\u062f<\/span>.\u00a0<\/span><\/span><\/p>\n

\u0627\u0632 \u0644\u062d\u0627\u0638 \u06af\u0631\u0627\u0641\u06cc\u06a9\u06cc \u0627\u06af\u0631 \u0628\u062e\u0648\u0627\u0647\u06cc\u0645 \u0627\u06cc\u0646 \u0637\u0631\u062d \u0631\u0648 \u0628\u0631\u0631\u0633\u06cc \u06a9\u0646\u06cc\u0645\u060c \u0633\u0627\u062f\u06af\u06cc \u06af\u0631\u0627\u0641\u06cc\u06a9\u06cc\u060c \u0639\u062f\u0645 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0645\u062a\u0646 \u0647\u0627\u06cc \u0632\u06cc\u0627\u062f\u060c \u062e\u0648\u0627\u0646\u0627\u06cc\u06cc \u0645\u062a\u0646 \u0647\u0627 \u0631\u0648 \u0645\u06cc \u062a\u0648\u0627\u0646\u06cc\u0645 \u0627\u0632 \u0648\u06cc\u0698\u06af\u06cc \u0647\u0627\u06cc \u0645\u062b\u0628\u062a \u0637\u0631\u062d \u0628\u062f\u0627\u0646\u06cc\u0645.<\/span><\/span><\/p>\n

\u062d\u062c\u0645<\/span> \u0628\u06cc\u0634\u062a\u0631\u06cc<\/span> \u0627\u0632<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0631\u0627 \u062a\u0635\u0648\u06cc\u0631 \u0628\u0647 \u062e\u0648\u062f \u0627\u062e\u062a\u0635\u0627\u0635 \u062f\u0627\u062f\u0647 \u0627\u0633\u062a<\/span>\u00a0\u0648 \u0645\u062a\u0646 \u0646\u0648\u0634\u062a\u0627\u0631\u06cc \u06a9\u0645\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u0645\u0634\u0627\u0647\u062f\u0647 \u0645\u06cc \u0634\u0648\u062f \u06a9\u0647 \u0627\u06cc\u0646\u00a0\u062a\u0645\u0631\u06a9\u0632<\/span> \u0628\u06cc\u0634\u062a\u0631<\/span>\u00a0\u0628\u0631<\/span> \u0631\u0648\u06cc<\/span>\u00a0\u062a\u0635\u0648\u06cc\u0631<\/span> \u0631\u0627<\/span>\u00a0\u0645\u06cc<\/span> \u062a\u0648\u0627\u0646 \u0627\u0632<\/span>\u00a0\u0646\u0642\u0627\u0637<\/span> \u0645\u062b\u0628\u062a \u062f\u06cc\u06af\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u062a\u0644\u0642\u06cc<\/span>\u00a0\u06a9\u0631\u062f.\u00a0<\/span>\u0631\u0646\u06af \u0628\u0646\u062f\u06cc \u0645\u0648\u0631\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u062f\u0631 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e\u060c \u0631\u0646\u06af \u0647\u0627\u06cc \u0633\u0641\u06cc\u062f\u060c \u0633\u0628\u0632 \u0648 \u0622\u0628\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0628\u0627 \u0631\u0646\u06af \u0628\u0646\u062f\u06cc \u0633\u0627\u0632\u0645\u0627\u0646\u06cc \u0627\u06cc\u0646 \u0628\u0631\u0646\u062f \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u062f\u0627\u0631\u062f.<\/span><\/span><\/span><\/p>\n

\u067e\u06cc\u0627\u0645\u06cc<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0628\u0647<\/span> \u0646\u0645\u0627\u06cc\u0634<\/span> \u062f\u0631<\/span> \u0622\u0645\u062f\u0647<\/span> \u0627\u0633\u062a<\/span> \u062a\u0627<\/span> \u062d\u062f\u0648\u062f\u06cc<\/span> \u0637\u0648\u0644\u0627\u0646\u06cc<\/span> \u0645\u062f\u062a<\/span> \u0627\u0633\u062a<\/span> \u0648<\/span> \u0627\u0632<\/span> \u067e\u06cc\u0627\u0645<\/span> \u0647\u0627\u06cc\u06cc<\/span> \u06a9\u0647<\/span> \u0646\u06cc\u0627\u0632<\/span> \u0628\u0647<\/span> \u0639\u06a9\u0633<\/span> \u0627\u0644\u0639\u0645\u0644<\/span> \u0633\u0631\u06cc\u0639<\/span> \u062f\u0627\u0631\u0646\u062f<\/span> \u0627\u062c\u062a\u0646\u0627\u0628<\/span> \u0634\u062f\u0647<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0627\u0632<\/span> \u0627\u06cc\u0646<\/span> \u062c\u0647\u062a<\/span>\u00a0\u0646\u06cc\u0632 \u0645\u0648\u0631\u062f<\/span>\u00a0\u0645\u062b\u0628\u062a\u06cc<\/span>\u00a0\u0628\u0647 \u0634\u0645\u0627\u0631 \u0645\u06cc \u0631\u0648\u062f. \u0627\u06cc\u0646\u00a0<\/span>\u067e\u06cc\u0627\u0645\u060c<\/span>\u00a0\u06a9\u0648\u062a\u0627\u0647<\/span> \u0648<\/span> \u0645\u062e\u062a\u0635\u0631<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647 \u0628\u0627\u0632 \u0647\u0645<\/span> \u06cc\u06a9\u06cc<\/span> \u0627\u0632<\/span> \u0645\u0648\u0627\u0631\u062f<\/span>\u00a0\u0645\u062b\u0628\u062a<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span>\u00a0\u0627\u0633\u062a. <\/span>\u0628\u0627<\/span>\u00a0 \u062f\u0631 \u0646\u0638\u0631 \u06af\u0631\u0641\u062a\u0646 \u0632\u0645\u0627\u0646 \u06f8 \u062b\u0627\u0646\u06cc\u0647 \u06a9\u0647\u00a0\u062d\u062f\u0627\u06a9\u062b\u0631<\/span> \u0632\u0645\u0627\u0646\u06cc \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0627\u0641\u0631\u0627\u062f<\/span> \u062f\u0631<\/span> \u0645\u0639\u0631\u0636<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0642\u0631\u0627\u0631<\/span> \u0645\u06cc<\/span> \u06af\u06cc\u0631\u0646\u062f\u060c<\/span>\u00a0\u0627\u06cc\u0646<\/span> \u067e\u06cc\u0627\u0645<\/span> \u0628\u0647<\/span> \u0627\u0646\u062f\u0627\u0632\u0647<\/span> \u06a9\u0627\u0641\u06cc<\/span> \u06a9\u0648\u062a\u0627\u0647<\/span> \u0648<\/span> \u0642\u0627\u0628\u0644<\/span> \u062e\u0648\u0627\u0646\u062f\u0646<\/span> \u0627\u0633\u062a<\/span>.<\/span><\/span><\/p>\n

\u0627\u0632 \u0637\u0631\u0641 \u062f\u06cc\u06af\u0631\u060c \u0645\u0639\u0646\u0627\u06cc<\/span> \u0636\u0645\u0646\u06cc<\/span> \u0627\u06cc\u0646<\/span> \u0634\u0639\u0627\u0631\u060c<\/span> \u0634\u0647\u0631<\/span> \u062f\u0631<\/span> \u062f\u0633\u062a<\/span> \u062a\u0648<\/span>! <\/span>\u0645\u06cc<\/span> \u062a\u0648\u0627\u0646\u062f<\/span> \u0647\u0645<\/span> \u06a9\u0646\u062a\u0631\u0644<\/span> \u0631\u0627<\/span> \u0627\u0644\u0642\u0627<\/span> \u06a9\u0646\u062f<\/span> \u0648<\/span> \u0647\u0645<\/span> \u062f\u0633\u062a\u0631\u0633\u06cc<\/span> \u0631\u0627<\/span>!<\/span><\/span><\/p>\n

\u0645\u0639\u0646\u0627\u06cc<\/span> \u06a9\u0646\u062a\u0631\u0644<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0634\u0639\u0627\u0631<\/span> \u0628\u0647<\/span> \u0646\u0638\u0631<\/span> \u0645\u0627<\/span>\u00a0\u0628\u06cc\u0634\u062a\u0631<\/span> \u067e\u0631<\/span> \u0631\u0646\u06af<\/span> \u0627\u0633\u062a<\/span>. <\/span>\u0645\u062b\u0644<\/span> \u0627\u06cc\u0646<\/span> \u06a9\u0647<\/span> \u0634\u0647\u0631\u062f\u0627\u0631<\/span> \u06cc\u06a9<\/span> \u0634\u0647\u0631<\/span> \u06a9\u0646\u062a\u0631\u0644<\/span> \u0634\u0647\u0631<\/span> \u0631\u0627<\/span> \u062f\u0631<\/span> \u0627\u062e\u062a\u06cc\u0627\u0631<\/span> \u062f\u0627\u0634\u062a\u0647<\/span> \u0628\u0627\u0634\u062f<\/span>. <\/span>\u0645\u0642\u06cc\u0627\u0633<\/span> \u06a9\u0648\u0686\u06a9<\/span> \u062e\u0648\u062f\u0631\u0648<\/span> \u0648<\/span> \u0646\u0642\u0634\u0647<\/span> \u0634\u0647\u0631<\/span> \u062f\u0631<\/span> \u0645\u0642\u0627\u06cc\u0633\u0647<\/span> \u0628\u0627<\/span> \u06a9\u0641<\/span> \u062f\u0633\u062a<\/span> \u0647\u0645<\/span> \u0645\u06cc<\/span> \u062a\u0648\u0627\u0646\u062f<\/span> \u0628\u0647<\/span> \u0646\u0648\u0639\u06cc<\/span> \u0627\u06cc\u0646<\/span> \u067e\u06cc\u0627\u0645<\/span> \u0636\u0645\u0646\u06cc<\/span> \u06a9\u0646\u062a\u0631\u0644<\/span> \u0631\u0627<\/span> \u062a\u0642\u0648\u06cc\u062a<\/span> \u06a9\u0646\u062f<\/span>. <\/span>\u0628\u0631\u0627\u06cc<\/span> \u062a\u0623\u06a9\u06cc\u062f<\/span> \u0628\u0631<\/span> \u0645\u0639\u0646\u0627\u06cc<\/span> \u0636\u0645\u0646\u06cc<\/span> \u062f\u0633\u062a\u0631\u0633\u06cc<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u067e\u06cc\u0627\u0645<\/span> \u0628\u0647\u062a\u0631<\/span> \u0628\u0648\u062f<\/span> \u0627\u0632<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span> \u06af\u0631\u0627\u0641\u06cc\u06a9\u06cc<\/span> \u062f\u06cc\u06af\u0631\u06cc<\/span> \u0627\u0633\u062a\u0641\u0627\u062f\u0647<\/span> \u0645\u06cc<\/span> \u06a9\u0631\u062f\u0646\u062f\u060c<\/span> \u0647\u0645\u0627\u0646<\/span> \u0637\u0648\u0631<\/span> \u06a9\u0647<\/span> \u0627\u0634\u0627\u0631\u0647<\/span> \u0634\u062f<\/span> \u0627\u06cc\u0646<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span> \u0628\u06cc\u0634\u062a\u0631<\/span> \u0645\u0639\u0646\u0627\u06cc<\/span> \u06a9\u0646\u062a\u0631\u0644<\/span> \u0631\u0627<\/span> \u0627\u0644\u0642\u0627\u0621<\/span> \u0645\u06cc<\/span> \u06a9\u0646\u062f<\/span>.<\/span><\/span><\/p>\n

\u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u062a\u0635\u0648\u06cc\u0631 \u0634\u0647\u0631 \u06a9\u0647 \u0628\u0631 \u0631\u0648\u06cc \u062f\u0633\u062a \u0627\u0641\u062a\u0627\u062f\u0647 \u0627\u0633\u062a \u0648 \u062f\u0631 \u0646\u0638\u0631 \u06af\u0631\u0641\u062a\u0646 \u0641\u0627\u0635\u0644\u0647 \u0645\u06cc\u0627\u0646 \u0627\u0646\u06af\u0634\u062a\u0627\u0646 \u06a9\u0647 \u062e\u0627\u0644\u06cc \u0627\u0633\u062a \u0648 \u0628\u062e\u0634\u06cc \u0627\u0632 \u0646\u0642\u0634\u0647 \u062f\u0631 \u0622\u0646 \u0648\u062c\u0648\u062f \u0646\u062f\u0627\u0631\u062f\u060c \u062e\u06cc\u0644\u06cc \u0646\u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0647 \u0645\u0639\u0646\u0627\u06cc \u062f\u0633\u062a\u0631\u0633\u06cc \u0648\u00a0\u0646\u0634\u0627\u0646 \u062f\u0647\u0646\u062f\u0647 \u067e\u0648\u0634\u0634 \u0627\u06cc\u0646 \u062e\u062f\u0645\u0627\u062a \u062f\u0631 \u0633\u0631\u0627\u0633\u0631 \u0634\u0647\u0631 \u0628\u0627\u0634\u062f.\u00a0<\/span>\u0627\u06af\u0631 \u0628\u062e\u0648\u0627\u0647\u06cc\u0645 \u0627\u06cc\u0646 \u0646\u0642\u0634\u0647 \u0631\u0627 \u062f\u0631 \u0646\u0638\u0631 \u0628\u06af\u06cc\u0631\u06cc\u0645\u060c \u06af\u0648\u06cc\u06cc \u062e\u062f\u0645\u0627\u062a \u0627\u0633\u0646\u067e \u062f\u0631 \u0646\u0642\u0627\u0637 \u0645\u0631\u06a9\u0632 \u0634\u0647\u0631 \u067e\u0631\u0631\u0646\u06af \u062a\u0631\u00a0\u0627\u0633\u062a\u00a0\u0632\u06cc\u0631\u0627 \u0646\u0642\u0634\u0647 \u062f\u0631 \u0642\u0633\u0645\u062a \u06a9\u0641 \u062f\u0633\u062a \u06a9\u0627\u0645\u0644 \u0627\u0633\u062a \u0648 \u062f\u0631 \u0646\u0642\u0627\u0637 \u062f\u06cc\u06af\u0631 \u0634\u0647\u0631 \u0628\u0647 \u0635\u0648\u0631\u062a \u06a9\u0627\u0645\u0644 \u0627\u0631\u0627\u0626\u0647 \u0646\u0634\u062f\u0647 \u0627\u0633\u062a.\u00a0<\/span><\/span><\/p>\n

\u0627\u0632 \u0637\u0631\u0641 \u062f\u06cc\u06af\u0631\u060c\u00a0\u0628\u0627 \u062f\u0631 \u0646\u0638\u0631 \u06af\u0631\u0641\u062a\u0646\u00a0\u0641\u0631\u0647\u0646\u06af \u0627\u06cc\u0631\u0627\u0646\u06cc\u060c \u0686\u06cc\u0632\u06cc<\/span> \u0631\u0627<\/span>\u00a0\u062f\u0631\u00a0\u06a9\u0641<\/span> \u062f\u0633\u062a<\/span> \u062f\u0627\u0634\u062a\u0646<\/span> \u0628\u0647<\/span> \u0645\u0639\u0646\u0627\u06cc<\/span> \u0628\u0644\u062f<\/span> \u0628\u0648\u062f\u0646<\/span> (<\/span>\u0645\u062b\u0644<\/span> \u06a9\u0641<\/span> \u062f\u0633\u062a\u0645<\/span> \u0628\u0644\u062f\u0645<\/span>) <\/span>\u06cc\u0627<\/span> \u0686\u06cc\u0632\u06cc<\/span> \u0631\u0627<\/span> \u062f\u0631<\/span> \u0645\u0634\u062a<\/span> \u062f\u0627\u0634\u062a\u0646<\/span> (<\/span>\u06a9\u0646\u062a\u0631\u0644<\/span> \u062f\u0627\u0634\u062a\u0646<\/span> \u0648<\/span> \u0646\u0638\u0627\u0631\u062a<\/span> \u0628\u0631<\/span> \u0631\u0648\u06cc<\/span> \u0622\u0646)<\/span>\u00a0\u0627\u0633\u062a.\u00a0<\/span><\/span><\/p>\n

\u0627\u0644\u0628\u062a\u0647 \u0648\u06cc\u0631\u06af\u0648\u0644\u06cc \u06a9\u0647 \u0628\u0639\u062f \u0627\u0632 \u06a9\u0644\u0645\u0647 \u0634\u0647\u0631 \u0622\u0645\u062f\u0647 \u062a\u0627 \u062d\u062f\u0648\u062f\u06cc \u062a\u0623\u06a9\u06cc\u062f \u0631\u0627 \u0628\u0631 \u0631\u0648\u06cc \u0634\u0647\u0631 \u0642\u0631\u0627\u0631 \u0645\u06cc \u062f\u0647\u062f. <\/span>\u062a\u0623\u06a9\u06cc\u062f \u0628\u0631 \u0631\u0648\u06cc \u0627\u06cc\u0646 \u06a9\u0644\u0645\u0647 \u0648\u0633\u0639\u062a \u0648 \u06af\u0633\u062a\u0631\u062f\u06af\u06cc \u0627\u0631\u0627\u0626\u0647 \u0627\u06cc\u0646 \u062e\u062f\u0645\u062a \u0631\u0627 \u0646\u0634\u0627\u0646 \u0645\u06cc \u062f\u0647\u062f \u06a9\u0647 \u062f\u0631 \u062a\u0645\u0627\u0645\u06cc \u0646\u0642\u0627\u0637 \u0634\u0647\u0631 \u0645\u06cc \u062a\u0648\u0627\u0646 \u0627\u0632 \u0622\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0631\u062f \u06a9\u0647 \u0627\u0644\u0628\u062a\u0647 \u0628\u0627 \u062a\u0635\u0648\u06cc\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0634\u062f\u0647 \u0647\u0645\u0627\u0647\u0646\u06af\u06cc \u0646\u062f\u0627\u0631\u062f.\u00a0<\/span><\/span>\u0628\u0647\u062a\u0631<\/span> \u0628\u0648\u062f<\/span> \u0628\u0631\u0627\u06cc<\/span> \u062a\u0623\u06a9\u06cc\u062f<\/span> \u0628\u06cc\u0634\u062a\u0631<\/span> \u0628\u0631<\/span> \u0631\u0648\u06cc<\/span> \u06a9\u0644\u0645\u0647<\/span> \u0634\u0647\u0631\u060c<\/span> \u0622\u0646<\/span> \u0631\u0627<\/span> \u0628\u0647<\/span> \u06af\u0648\u0646\u0647<\/span> \u0627\u06cc<\/span> (<\/span>\u0641\u0648\u0646\u062a<\/span> \u0628\u0632\u0631\u06af<\/span> \u062a\u0631\u060c<\/span> \u0631\u0646\u06af<\/span> \u0645\u062a\u0641\u0627\u0648\u062a<\/span>) <\/span>\u0628\u0627<\/span> \u0633\u0627\u06cc\u0631<\/span> \u0642\u0633\u0645\u062a<\/span> \u0647\u0627\u06cc<\/span> \u062c\u0645\u0644\u0647<\/span> \u0645\u062a\u0645\u0627\u06cc\u0632<\/span> \u0645\u06cc<\/span> \u06a9\u0631\u062f\u0646\u062f<\/span> \u062a\u0627<\/span> \u0627\u0628\u0647\u0627\u0645<\/span> \u0631\u0627<\/span> \u0628\u0647<\/span> \u0645\u06cc\u0632\u0627\u0646<\/span> \u0632\u06cc\u0627\u062f\u06cc<\/span> \u0627\u0632<\/span> \u0628\u06cc\u0646<\/span> \u0628\u0628\u0631\u062f<\/span>.<\/span><\/span><\/p>\n

\u06a9\u0644\u0645\u0647 \u0647\u0627\u06cc \u062f\u06cc\u06af\u0631 \u06a9\u0647 \u062f\u0631 \u0627\u06cc\u0646 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e \u0628\u0647 \u06a9\u0627\u0631 \u0631\u0641\u062a\u0647 \u0627\u0646\u062f \u0645\u0627\u0646\u0646\u062f\u00a0<\/span>\u06a9\u0644\u0645\u0647<\/span> \u0645\u0628\u062f\u0627\u0621\u060c<\/span> \u0645\u0642\u0635\u062f\u060c<\/span>\u00a0\u0645\u0627\u0634\u06cc\u0646 \u0648 ..\u00a0\u0647\u06cc\u0686<\/span>\u00a0\u06a9\u062f\u0627\u0645<\/span>\u00a0\u0645\u0641\u0647\u0648\u0645<\/span>\u00a0\u062f\u0633\u062a\u0631\u0633\u06cc\u00a0\u0631\u0627<\/span> \u062a\u0642\u0648\u06cc\u062a<\/span> \u0646\u0645\u06cc<\/span> \u06a9\u0646\u0646\u062f<\/span>.\u00a0<\/span>\u0628\u0647 \u0646\u0638\u0631 \u0645\u0627\u060c\u00a0<\/span>\u0628\u0631\u0627\u06cc<\/span> \u0646\u0634\u0627\u0646<\/span> \u062f\u0627\u062f\u0646<\/span> \u0645\u0641\u0647\u0648\u0645<\/span> \u062f\u0633\u062a\u0631\u0633\u06cc<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0637\u0631\u062d<\/span> \u0628\u0647\u062a\u0631<\/span>\u00a0\u0628\u0648\u062f<\/span>\u00a0\u0627\u0632<\/span> \u0645\u0633\u06cc\u0631\u0647\u0627\u06cc<\/span> \u0632\u06cc\u0627\u062f\u060c<\/span> \u0628\u0631\u0637\u0631\u0641<\/span> \u06a9\u0631\u062f\u0646<\/span> \u0645\u0648\u0627\u0646\u0639\u060c<\/span> \u0622\u0633\u0627\u0646<\/span> \u06a9\u0631\u062f\u0646<\/span> \u0645\u0631\u0627\u062d\u0644\u060c<\/span> \u0647\u0645\u0648\u0627\u0631<\/span> \u06a9\u0631\u062f\u0646<\/span> \u0648<\/span> \u2026.. <\/span>\u0627\u0633\u062a\u0641\u0627\u062f\u0647<\/span> \u0645\u06cc<\/span> \u0634\u062f.<\/span><\/span><\/p>\n

\u00a0\u062a\u0639\u062f\u0627\u062f<\/span> \u06a9\u0644\u0645\u0647<\/span> \u0647\u0627\u06cc<\/span> \u0628\u0647<\/span> \u06a9\u0627\u0631<\/span> \u0631\u0641\u062a\u0647<\/span> \u0627\u0632<\/span> \u0644\u062d\u0627\u0638<\/span> \u06a9\u067e\u06cc<\/span> \u0631\u0627\u06cc\u062a\u06cc\u0646\u06af<\/span> \u062f\u0631<\/span> \u0637\u0631\u0627\u062d\u06cc<\/span>\u00a0\u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e\u060c<\/span> \u06f1\u06f9<\/span> \u06a9\u0644\u0645\u0647<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u0628\u0627<\/span> \u0645\u06cc\u0627\u0646\u06af\u06cc\u0646<\/span> \u06f6<\/span> \u06a9\u0644\u0645\u0647<\/span> \u0645\u0637\u0644\u0648\u0628<\/span> \u0627\u0632<\/span> \u0644\u062d\u0627\u0638<\/span> \u06a9\u067e\u06cc<\/span> \u0631\u0627\u06cc\u062a\u06cc\u0646\u06af<\/span> \u0641\u0627\u0635\u0644\u0647<\/span> \u062f\u0627\u0631\u062f<\/span>.\u00a0\u0644\u062d\u0646\u06cc<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u0645\u062d\u062a\u0648\u0627<\/span> \u0645\u0648\u0631\u062f<\/span> \u0627\u0633\u062a\u0641\u0627\u062f\u0647<\/span> \u0642\u0631\u0627\u0631<\/span> \u06af\u0631\u0641\u062a\u0647<\/span> \u0627\u0633\u062a\u060c<\/span> \u0635\u0645\u06cc\u0645\u0627\u0646\u0647<\/span> \u0648<\/span> \u0631\u0648<\/span> \u062f\u0631<\/span> \u0631\u0648<\/span> \u0627\u0633\u062a<\/span>.<\/span><\/span><\/p>\n

\u0627\u0632<\/span> \u0637\u0631\u0641\u06cc \u0628\u0647 \u0646\u0638\u0631 \u0645\u0627<\/span> \u062f\u063a\u062f\u063a\u0647<\/span>\u00a0\u0627\u0633\u062a\u0641\u0627\u062f\u0647<\/span> \u06a9\u0646\u0646\u062f\u06af\u0627\u0646<\/span>\u00a0\u0627\u0632<\/span> \u0627\u06cc\u0646<\/span> \u0633\u0631\u0648\u06cc\u0633<\/span> \u0635\u0631\u0641\u0627\u064b<\/span> \u0631\u0633\u06cc\u062f\u0646<\/span> \u0627\u0632<\/span> \u0645\u0628\u062f\u0627\u0621<\/span> \u0628\u0647<\/span> \u0645\u0642\u0635\u062f<\/span> \u0646\u06cc\u0633\u062a.<\/span>\u00a0\u0642\u0637\u0639\u0627\u064b<\/span> \u0631\u0627\u0647<\/span> \u062d\u0644<\/span> \u0647\u0627\u06cc<\/span> \u062f\u06cc\u06af\u0631\u06cc<\/span> \u0645\u0627\u0646\u0646\u062f<\/span> \u062a\u0627\u06a9\u0633\u06cc<\/span> \u0647\u0627<\/span> \u0647\u0645<\/span> \u0647\u0633\u062a\u0646\u062f<\/span> \u06a9\u0647<\/span> \u0627\u06cc\u0646 \u062f\u063a\u062f\u063a\u0647 \u0631\u0627 \u0628\u0631\u0637\u0631\u0641 \u06a9\u0631\u062f\u0647 \u0648<\/span> \u0631\u0633\u06cc\u062f\u0646<\/span> \u0628\u0647<\/span> \u0645\u0642\u0635\u062f<\/span> \u0631\u0627<\/span> \u0627\u0645\u06a9\u0627\u0646<\/span> \u067e\u0630\u06cc\u0631<\/span> \u0645\u06cc<\/span> \u06a9\u0646\u0646\u062f<\/span>. <\/span>\u0622\u0646<\/span> \u062c\u0648\u0631<\/span> \u06a9\u0647<\/span> \u062a\u0627<\/span> \u0628\u0647<\/span> \u062d\u0627\u0644<\/span> \u0627\u0633\u0646\u067e<\/span> \u062e\u0648\u062f<\/span> \u0631\u0627<\/span> \u0645\u0639\u0631\u0641\u06cc<\/span> \u06a9\u0631\u062f\u0647<\/span> \u0627\u0633\u062a\u060c<\/span>\u00a0\u0627\u06cc\u0646 \u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646\u00a0\u0627\u0645\u06a9\u0627\u0646<\/span> \u062f\u0633\u062a\u0631\u0633\u06cc<\/span> \u0628\u0647<\/span> \u062e\u0648\u062f\u0631\u0648\u0647\u0627\u06cc<\/span> \u062a\u0627\u06a9\u0633\u06cc<\/span> \u0631\u0627<\/span> \u062f\u0631<\/span> \u0646\u0642\u0627\u0637<\/span> \u0645\u062e\u062a\u0644\u0641<\/span> \u0634\u0647\u0631<\/span> \u0628\u0647<\/span> \u0634\u06cc\u0648\u0647<\/span> \u0627\u06cc<\/span> \u0622\u0633\u0627\u0646<\/span>\u00a0\u0641\u0631\u0627\u0647\u0645\u00a0\u06a9\u0631\u062f\u0647<\/span>\u00a0\u0648<\/span> \u0642\u06cc\u0645\u062a<\/span> \u067e\u0627\u06cc\u06cc\u0646<\/span> \u062a\u0631\u06cc<\/span> \u0646\u0633\u0628\u062a<\/span> \u0628\u0647<\/span> \u0633\u0627\u06cc\u0631<\/span> \u06af\u0632\u06cc\u0646\u0647<\/span> \u0647\u0627<\/span> \u062f\u0627\u0631\u062f<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0646<\/span> \u062a\u0635\u0648\u06cc\u0631<\/span> \u0647\u06cc\u0686<\/span> \u06cc\u06a9<\/span> \u0627\u0632<\/span> \u0627\u0644\u0645\u0627\u0646<\/span> \u0647\u0627\u06cc<\/span> \u0628\u0647<\/span> \u06a9\u0627\u0631<\/span> \u0631\u0641\u062a\u0647<\/span> \u0627\u06cc\u0646<\/span> \u0645\u0641\u0647\u0648\u0645<\/span> \u0631\u0627<\/span> \u0627\u0644\u0642\u0627<\/span> \u0646\u0645\u06cc<\/span> \u06a9\u0646\u0646\u062f<\/span>. \u0628\u0647\u062a\u0631 \u0628\u0648\u062f \u0645\u0639\u0631\u0641\u06cc \u0628\u0647\u062a\u0631\u06cc \u0628\u0627 \u062f\u0631 \u0646\u0638\u0631 \u06af\u0631\u0641\u062a\u0646 \u0645\u0632\u06cc\u062a \u0631\u0642\u0627\u0628\u062a\u06cc (Competitive Advantage) \u0627\u06cc\u0646 \u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646\u00a0\u0635\u0648\u0631\u062a \u0645\u06cc \u06af\u0631\u0641\u062a.<\/span><\/span><\/p>\n

\u0628\u0647<\/span> \u0646\u0638\u0631<\/span> \u0645\u06cc<\/span> \u0622\u06cc\u062f<\/span> \u06a9\u0647<\/span> \u0627\u06cc\u0646<\/span> \u0628\u06cc\u0644\u0628\u0648\u0631\u062f<\/span> \u0628\u06cc\u0634\u062a\u0631<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0627\u06cc\u062c\u0627\u062f<\/span> \u0622\u06af\u0627\u0647\u06cc<\/span> \u0648<\/span> \u0628\u0631\u0646\u062f\u06cc\u0646\u06af<\/span> \u0628\u0631\u0646\u062f<\/span> \u0627\u0633\u0646\u067e<\/span> \u0645\u0648\u0631\u062f<\/span> \u0627\u0633\u062a\u0641\u0627\u062f\u0647<\/span> \u0642\u0631\u0627\u0631<\/span> \u06af\u0631\u0641\u062a\u0647<\/span>\u00a0\u0628\u0627\u0634\u062f\u00a0\u0648\u0644\u06cc<\/span> \u0627\u0631\u0632\u0634<\/span> \u0647\u0627\u06cc<\/span>\u00a0\u0628\u0631\u0646\u062f \u0627\u0633\u0646\u067e<\/span>\u00a0\u062f\u0631 \u0627\u06cc\u0646 \u0637\u0631\u062d \u0628\u0647 \u0637\u0648\u0631\u00a0\u06a9\u0627\u0645\u0644<\/span> \u0645\u0634\u062e\u0635<\/span>\u00a0\u0646\u0634\u062f\u0647 \u0627\u0646\u062f\u00a0\u062a\u0627<\/span>\u00a0\u0628\u062a\u0648\u0627\u0646\u06cc\u0645 \u0645\u06cc\u0632\u0627\u0646 \u0627\u0646\u062a\u0642\u0627\u0644 \u0627\u06cc\u0646 \u0627\u0631\u0632\u0634 \u0647\u0627 \u0628\u0647 \u0645\u062e\u0627\u0637\u0628 \u0631\u0627 \u062f\u0631 \u0642\u0627\u0644\u0628 \u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc<\/span>\u00a0\u0645\u0648\u0631\u062f<\/span> \u0628\u0631\u0631\u0633\u06cc<\/span> \u0642\u0631\u0627\u0631<\/span> \u062f\u0647\u06cc\u0645<\/span>.<\/span><\/span><\/p>\n

\u062c\u0627\u0644\u0628<\/span> \u0627\u0633\u062a<\/span> \u06a9\u0647<\/span> \u062f\u0631<\/span> \u0627\u06cc\u0631\u0627\u0646<\/span> \u0628\u0631\u0627\u06cc<\/span> \u0627\u062c\u0627\u0631\u0647<\/span> \u0648<\/span> \u0627\u0633\u062a\u0641\u0627\u062f\u0647<\/span> \u0627\u0632<\/span> \u0631\u0633\u0627\u0646\u0647<\/span> \u0645\u0642\u062f\u0627\u0631<\/span> \u0632\u06cc\u0627\u062f\u06cc<\/span> \u0647\u0632\u06cc\u0646\u0647<\/span> \u0635\u0648\u0631\u062a<\/span> \u0645\u06cc<\/span> \u06af\u06cc\u0631\u062f<\/span> \u0648\u0644\u06cc<\/span> \u0628\u0631\u0627\u06cc<\/span> \u062a\u0648\u0644\u06cc\u062f<\/span> \u0645\u062d\u062a\u0648\u0627<\/span> \u0648<\/span> \u062f\u0631<\/span> \u0648\u0627\u0642\u0639<\/span> \u0641\u06a9\u0631\u06cc<\/span> \u06a9\u0647<\/span> \u0642\u0631\u0627\u0631<\/span> \u0627\u0633\u062a<\/span> \u062a\u0627<\/span> \u062f\u0631<\/span> \u0622\u0646<\/span> \u0631\u0633\u0627\u0646\u0647<\/span> \u0627\u0634\u0627\u0639\u0647<\/span> \u0634\u0648\u062f<\/span>\u060c<\/span> \u0647\u0632\u06cc\u0646\u0647<\/span> \u0686\u0646\u062f\u0627\u0646\u06cc<\/span> \u0644\u062d\u0627\u0638 \u0646\u0645\u06cc \u0634\u0648\u062f<\/span>.<\/span><\/span><\/p>\n

\u0646\u0638\u0631 \u0634\u0645\u0627 \u062f\u0631 \u0645\u0648\u0631\u062f \u0627\u06cc\u0646 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e \u0686\u06cc\u0633\u062a\u061f \u062e\u0648\u0634\u062d\u0627\u0644 \u0645\u06cc \u0634\u0648\u06cc\u0645 \u0646\u0638\u0631\u0627\u062a \u062e\u0648\u062f \u0631\u0627 \u0628\u0627 \u0645\u0627 \u0648 \u0645\u062e\u0627\u0637\u0628\u0627\u0646 \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc \u062f\u0631 \u0645\u06cc\u0627\u0646 \u0628\u06af\u0630\u0627\u0631\u06cc\u062f.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"

\u0627\u0633\u0646\u067e \u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646 \u062f\u0631\u062e\u0648\u0627\u0633\u062a \u062e\u0648\u062f\u0631\u0648 \u0627\u0633\u062a \u06a9\u0647 \u062a\u0642\u0631\u06cc\u0628\u0627\u064b \u062f\u0648 \u0633\u0627\u0644\u06cc \u0627\u0633\u062a \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0627\u06cc\u0631\u0627\u0646 \u0641\u0639\u0627\u0644 \u0627\u0633\u062a. \u0627\u062e\u06cc\u0631\u0627\u064b\u060c \u0627\u0633\u0646\u067e \u0647\u0645 \u0645\u0627\u0646\u0646\u062f \u0633\u0627\u06cc\u0631 \u0641\u0639\u0627\u0644\u0627\u0646 \u062d\u0648\u0632\u0647 \u0622\u0646\u0644\u0627\u06cc\u0646 \u0648 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0628\u0647 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a \u0622\u0641\u0644\u0627\u06cc\u0646 \u0648 \u0645\u062d\u06cc\u0637\u06cc \u0631\u0648\u06cc \u0622\u0648\u0631\u062f\u0647 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u062f\u0631 \u0648\u0628 \u0633\u0627\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e \u0645\u06cc \u067e\u0631\u062f\u0627\u0632\u06cc\u0645. \u0628\u06cc\u0644\u0628\u0648\u0631\u062f\u0647\u0627\u00a0\u0628\u062e\u0634\u06cc \u0627\u0632 \u062a\u0628\u0644\u06cc\u063a\u0627\u062a Outdoor\u00a0 \u0647\u0633\u062a\u0646\u062f\u00a0\u06a9\u0647 \u062f\u0631 […]<\/p>\n","protected":false},"author":2,"featured_media":1879,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[506,507,508,509,510,511,144,512,45],"class_list":["post-1208","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-8","tag-506","tag-507","tag-508","tag-509","tag-510","tag-511","tag-144","tag-512","tag-45"],"yoast_head":"\n\u0628\u0631\u0631\u0633\u06cc \u062a\u062d\u0644\u06cc\u0644\u06cc \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc<\/title>\n<meta name=\"description\" content=\"\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0627\u0632 \u0648\u0628 \u0633\u0627\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\u060c \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0648 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content=\"\u0628\u0631\u0631\u0633\u06cc \u062a\u062d\u0644\u06cc\u0644\u06cc \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\" \/>\n<meta property=\"og:description\" content=\"\u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0627\u0632 \u0648\u0628 \u0633\u0627\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\u060c \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0648 \u062a\u062d\u0644\u06cc\u0644 \u0628\u06cc\u0644\u0628\u0648\u0631\u062f \u062a\u0628\u0644\u06cc\u063a\u0627\u062a\u06cc \u0627\u0633\u0646\u067e (\u0627\u067e\u0644\u06cc\u06a9\u06cc\u0634\u0646 \u062f\u0631\u062e\u0648\u0627\u0633\u062a \u062e\u0648\u062f\u0631\u0648) \u0645\u06cc \u067e\u0631\u062f\u0627\u0632\u06cc\u0645 \u0648 \u0622\u0646 \u0631\u0627 \u0627\u0632 \u062c\u0646\u0628\u0647 \u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 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