{"id":125,"date":"2016-01-15T10:32:46","date_gmt":"2016-01-15T10:32:46","guid":{"rendered":"http:\/\/marketgraphy.ir\/?p=125"},"modified":"2016-01-15T10:32:46","modified_gmt":"2016-01-15T10:32:46","slug":"%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f","status":"publish","type":"post","link":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/","title":{"rendered":"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f"},"content":{"rendered":"

\u0627\u0645\u0631\u0648\u0632\u0647 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas<\/a>) \u0628\u0633\u06cc\u0627\u0631 \u0641\u0631\u0627\u06af\u06cc\u0631 \u0634\u062f\u0647 \u0627\u0633\u062a \u0648 \u06a9\u0645 \u0648 \u0628\u06cc\u0634 \u0627\u063a\u0644\u0628 \u0627\u0641\u0631\u0627\u062f \u0627\u06cc\u0646 \u0648\u0627\u0698\u0647 \u0631\u0627 \u0634\u0646\u06cc\u062f\u0647 \u0627\u0646\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0627\u06cc\u0646 \u06a9\u0647 \u0627\u06cc\u0646 \u0628\u0648\u0645 \u0686\u06cc\u0633\u062a\u060c \u0686\u0647 \u0648\u06cc\u0698\u06af\u06cc \u0647\u0627\u06cc \u0645\u062a\u0645\u0627\u06cc\u0632\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0634\u062a\u0647 \u0648 \u062f\u0631 \u0686\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u06a9\u0627\u0631\u0628\u0631\u062f \u062f\u0627\u0631\u062f\u060c \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u06cc\u06a9\u06cc \u0627\u0632 \u0647\u062f\u0641 \u0647\u0627\u06cc\u06cc \u06a9\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u0628\u0631\u0627\u06cc \u0631\u0633\u06cc\u062f\u0646 \u0628\u0647 \u0622\u0646\u060c \u0627\u0642\u062f\u0627\u0645 \u0628\u0647 \u062a\u0647\u06cc\u0647 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Plan) \u0645\u06cc \u06a9\u0646\u0646\u062f\u060c \u062c\u0630\u0628 \u0633\u0631\u0645\u0627\u06cc\u0647 \u06af\u0630\u0627\u0631 \u0627\u0633\u062a. \u062f\u0631 \u06a9\u0646\u0627\u0631 \u0627\u06cc\u0646 \u0647\u062f\u0641\u060c \u062a\u0647\u06cc\u0647 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0628\u0647 \u0635\u0627\u062d\u0628\u0627\u0646 \u0622\u0646\u060c \u0627\u06cc\u0646 \u0627\u0645\u06a9\u0627\u0646 \u0631\u0627 \u0645\u06cc \u062f\u0647\u062f \u062a\u0627 \u0628\u0627 \u0646\u06af\u0627\u0647\u06cc \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u0628\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062e\u0648\u062f \u0628\u0646\u06af\u0631\u0646\u062f. \u0627\u06cc\u0646 \u0637\u0631\u062d \u0633\u0627\u062e\u062a\u0627\u0631\u0647\u0627\u06cc\u06cc \u0631\u0627 \u0628\u0631\u0627\u06cc \u067e\u06cc\u0634\u0628\u0631\u062f \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u0635\u0627\u062d\u0628\u0627\u0646 \u0622\u0646 \u0642\u0631\u0627\u0631 \u0645\u06cc \u062f\u0647\u062f. \u0627\u06cc\u0646 \u0627\u0645\u0631 \u0628\u0647 \u0648\u0627\u0633\u0637\u0647 \u0645\u06a9\u062a\u0648\u0628 \u0634\u062f\u0646 \u0641\u0631\u0636\u06cc\u0627\u062a \u0648 \u067e\u06cc\u0634 \u0628\u06cc\u0646\u06cc \u0647\u0627\u06cc \u062d\u0627\u0644 \u062d\u0627\u0636\u0631 \u0627\u06cc\u0646 \u0627\u0641\u0631\u0627\u062f \u062f\u0631 \u0645\u0648\u0631\u062f \u0622\u06cc\u0646\u062f\u0647 \u0622\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0627\u0646\u062c\u0627\u0645 \u0645\u06cc \u067e\u0630\u06cc\u0631\u062f.<\/p>\n

\"\u0645\u062f\u0644<\/a>

\u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631<\/p><\/div>\n

\u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 <\/b><\/span>(Business Plan) <\/b>\u0628\u0631\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u0628\u0633\u06cc\u0627\u0631 \u0645\u0641\u06cc\u062f \u0627\u0633\u062a \u0648 \u062f\u0631 \u0645\u0642\u0627\u0628\u0644 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0631\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u06a9\u0648\u0686\u06a9 \u06a9\u0627\u0631\u0628\u0631\u062f\u06cc \u0628\u0627\u0634\u062f<\/b><\/span>.<\/b> \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062a\u0648\u0633\u0637 \u0627\u0644\u06a9\u0633\u0627\u0646\u062f\u0631 \u0627\u0633\u0648\u0627\u0644\u062f\u0631 \u0627\u06cc\u062c\u0627\u062f \u0634\u062f\u0647 \u0627\u0633\u062a<\/span>. \u0627\u06cc\u0646 \u0628\u0648\u0645 \u062f\u0631 \u0648\u0627\u0642\u0639 \u06cc\u06a9 \u0642\u0627\u0644\u0628 \u06af\u0631\u0627\u0641\u06cc\u06a9\u06cc \u0627\u0633\u062a \u06a9\u0647 \u06f9 \u0641\u0639\u0627\u0644\u06cc\u062a \u0627\u0633\u0627\u0633\u06cc \u0631\u0627 \u06a9\u0647 \u062f\u0631 \u06cc\u06a9 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0646\u0642\u0634 \u0645\u0647\u0645\u06cc \u062f\u0627\u0631\u0646\u062f\u060c \u0628\u06cc\u0627\u0646 \u0645\u06cc \u06a9\u0646\u062f<\/span>. \u0627\u06cc\u0646 \u0628\u062e\u0634 \u0647\u0627 \u0634\u0627\u0645\u0644<\/span>: \u0628\u062e\u0634 \u0628\u0646\u062f\u06cc \u0645\u0634\u062a\u0631\u06cc\u0627\u0646\u060c \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u0627\u0631\u0632\u0634\u06cc\u060c \u06a9\u0627\u0646\u0627\u0644 \u0647\u0627\u060c \u0631\u0648\u0627\u0628\u0637 \u0645\u0634\u062a\u0631\u06cc\u0627\u0646 <\/span>(\u0645\u0627\u0646\u0646\u062f \u0633\u0644\u0641 \u0633\u0631\u0648\u06cc\u0633 \u06cc\u0627 \u062e\u062f\u0645\u0627\u062a \u0634\u062e\u0635\u06cc \u0633\u0627\u0632\u06cc \u0634\u062f\u0647<\/span>)\u060c \u062f\u0631\u0622\u0645\u062f\u060c \u0645\u0646\u0627\u0628\u0639\u060c \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627\u060c \u0634\u0631\u06a9\u062a \u0647\u0627 \u0648 \u0633\u0627\u0632\u0645\u0627\u0646 \u0647\u0627\u06cc \u0647\u0645\u06a9\u0627\u0631 \u0648 \u0647\u0632\u06cc\u0646\u0647 \u0647\u0627 \u0647\u0633\u062a\u0646\u062f<\/span>.<\/p>\n

\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0646\u0634\u0627\u0646 \u0645\u06cc \u062f\u0647\u062f \u06a9\u0647 \u062a\u0645\u0627\u0645\u06cc \u06f9 \u0641\u0639\u0627\u0644\u06cc\u062a \u0627\u0634\u0627\u0631\u0647 \u0634\u062f\u0647\u060c \u0686\u06af\u0648\u0646\u0647 \u062f\u0631 \u06a9\u0646\u0627\u0631 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u06a9\u0627\u0631 \u0645\u06cc \u06a9\u0646\u0646\u062f \u0648 \u0686\u0647 \u0645\u06cc\u0632\u0627\u0646 \u0628\u0627 \u06cc\u06a9\u062f\u06cc\u06af\u0631 \u0647\u0645\u0627\u0647\u0646\u06af \u0647\u0633\u062a\u0646\u062f. \u0627\u06cc\u0646 \u0628\u0648\u0645 \u0628\u0647 \u0645\u0646\u0638\u0648\u0631 \u06a9\u0627\u0631\u0628\u0631\u062f \u062f\u0631 \u06a9\u0646\u0627\u0631 \u0633\u0627\u06cc\u0631 \u0631\u0648\u0634 \u0647\u0627\u06cc \u0637\u0631\u0627\u062d\u06cc \u0634\u062f\u0647 \u0628\u0631\u0627\u06cc \u0627\u0633\u062a\u0627\u0631\u062a\u0627\u067e \u0646\u0648\u067e\u0627 (Lean Startup) \u0628\u0647 \u06a9\u0627\u0631 \u0645\u06cc \u0631\u0648\u062f.<\/p>\n

\"\u0645\u062f\u0644<\/a>

\u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631<\/p><\/div>\n

\u062f\u0631 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u06a9\u0648\u0686\u06a9\u060c \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0627\u0646\u062a\u062e\u0627\u0628 \u0628\u0647\u062a\u0631\u06cc \u0627\u0632 \u0646\u0648\u0634\u062a\u0646 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0628\u0627\u0634\u062f. \u062f\u0644\u0627\u06cc\u0644 \u0632\u06cc\u0631 \u0627\u0634\u0627\u0631\u0647 \u0628\u0647 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u062f\u0627\u0631\u0646\u062f:<\/p>\n

\u06f1- \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062a\u0635\u0648\u06cc\u0631\u06cc \u0627\u0633\u062a:<\/span><\/h2>\n

\u0628\u06cc\u0634\u062a\u0631 \u0635\u0627\u062d\u0628\u0627\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u06a9\u0648\u0686\u06a9\u060c \u0627\u0632 \u0631\u0648\u0634 \u0647\u0627\u06cc \u062a\u0635\u0648\u06cc\u0631\u06cc \u0648 \u0646\u0645\u0627\u06cc\u0634\u06cc \u0628\u0631\u0627\u06cc \u0641\u06a9\u0631 \u06a9\u0631\u062f\u0646 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0645\u06cc \u06a9\u0646\u0646\u062f. \u062a\u062f\u0648\u06cc\u0646 \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc \u0628\u0631\u0627\u06cc \u0622\u0646 \u0647\u0627 \u0628\u0627 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0627\u0632 \u0627\u0633\u062a\u06cc\u06a9\u0631 \u0628\u0633\u06cc\u0627\u0631 \u0645\u0646\u0627\u0633\u0628 \u062a\u0631 \u0648 \u0631\u0627\u062d\u062a \u062a\u0631 \u0627\u0632 \u0646\u0648\u0634\u062a\u0646 \u0633\u0646\u062f\u06cc \u06f1\u06f0 \u0635\u0641\u062d\u0647 \u0627\u06cc \u062e\u0648\u0627\u0647\u062f \u0628\u0648\u062f.<\/p>\n

\u06f2- \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u06cc\u0646\u0627\u0645\u06cc\u06a9 \u062a\u0631 \u0627\u0633\u062a:<\/span><\/h2>\n

\u062f\u0631 \u0645\u0642\u0627\u06cc\u0633\u0647 \u0628\u0627 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0627\u0633\u062a\u0627\u062a\u06cc\u06a9 \u0645\u06cc \u0628\u0627\u0634\u062f. \u062f\u0631 \u062d\u0627\u0644\u06cc\u06a9\u0647\u060c \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0628\u0627 \u062a\u062c\u0631\u0628\u0647 \u0627\u06cc \u06a9\u0647 \u0635\u0627\u062d\u0628\u0627\u0646 \u0627\u0633\u062a\u0627\u0631\u062a\u0627\u067e \u0627\u0632 \u0645\u062d\u06cc\u0637 \u0627\u0637\u0631\u0627\u0641 \u062e\u0648\u062f \u067e\u06cc\u062f\u0627 \u0645\u06cc \u06a9\u0646\u0646\u062f\u060c \u062a\u06a9\u0627\u0645\u0644 \u0645\u06cc \u06cc\u0627\u0628\u062f.<\/p>\n

\u06f3- \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0631 \u0645\u0648\u0631\u062f \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627 \u0648 \u0646\u062d\u0648\u0647 \u062a\u0641\u06a9\u0631 \u0627\u0633\u062a:<\/span><\/h2>\n

\u0627\u06cc\u0646 \u0627\u0628\u0632\u0627\u0631 \u06a9\u0627\u0631\u0628\u0631\u062f \u0628\u06cc\u0634\u062a\u0631\u06cc \u062f\u0631 \u0645\u0648\u0631\u062f \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627 \u0648 \u062a\u062c\u0631\u0628\u0647 \u0647\u0627 \u062f\u0627\u0631\u062f \u0648 \u062f\u0631 \u0645\u0648\u0631\u062f \u0646\u062d\u0648\u0647 \u062a\u0641\u06a9\u0631 \u06a9\u0627\u0631\u0628\u0631\u062f \u0686\u0646\u062f\u0627\u0646\u06cc \u0646\u062f\u0627\u0631\u062f. \u0627\u0644\u0628\u062a\u0647 \u0627\u0647\u0645\u06cc\u062a \u062a\u0641\u06a9\u0631 \u0628\u0631 \u06a9\u0633\u06cc \u067e\u0648\u0634\u06cc\u062f\u0647 \u0646\u06cc\u0633\u062a. \u0627\u06cc\u0646 \u0631\u0648\u0634 \u0628\u06cc\u0634\u062a\u0631 \u0645\u0628\u062a\u0646\u06cc \u0628\u0631 \u062e\u0627\u0631\u062c \u0634\u062f\u0646 \u0627\u0632 \u062f\u0646\u06cc\u0627\u06cc \u0630\u0647\u0646\u06cc \u0648 \u0622\u0645\u0648\u062e\u062a\u0646 \u0627\u0632 \u0645\u062d\u06cc\u0637 \u0627\u0637\u0631\u0627\u0641 \u0628\u0647 \u0645\u0646\u0638\u0648\u0631 \u06cc\u0627\u0641\u062a\u0646 \u062a\u0623\u06cc\u06cc\u062f \u0628\u0631\u0627\u06cc \u0641\u0631\u0636\u06cc\u0647 \u0647\u0627\u0633\u062a \u0648 \u0628\u0647 \u0646\u0648\u0639\u06cc \u0622\u0645\u0648\u0632\u0634\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0627\u0632 \u062a\u062c\u0631\u0628\u0647 \u06a9\u0631\u062f\u0646 \u0628\u0647 \u062f\u0633\u062a \u0645\u06cc \u0622\u06cc\u062f.<\/p>\n

\u06f4- \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0628\u0631 \u067e\u0627\u06cc\u0647 \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627\u06cc \u06a9\u0644\u06cc\u062f\u06cc \u0627\u0633\u062a \u0646\u0647 \u0646\u062a\u0627\u06cc\u062c:<\/span><\/h2>\n

\u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0628\u0631 \u067e\u0627\u06cc\u0647 \u0635\u0648\u0631\u062a \u062f\u0631\u0622\u0645\u062f (Income Statement) \u067e\u06cc\u0634 \u0628\u06cc\u0646\u06cc \u0634\u062f\u0647\u060c \u062a\u062f\u0648\u06cc\u0646 \u0645\u06cc \u0634\u0648\u062f. \u0635\u0648\u0631\u062a \u0647\u0627\u06cc \u062f\u0631\u0622\u0645\u062f \u0646\u062a\u0627\u06cc\u062c \u0631\u0627 \u0628\u0647 \u0635\u0648\u0631\u062a \u0628\u0647\u062a\u0631\u06cc \u067e\u0633 \u0627\u0632 \u0631\u0627\u0647 \u0627\u0646\u062f\u0627\u0632\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u06af\u0632\u0627\u0631\u0634 \u062e\u0648\u0627\u0647\u0646\u062f \u06a9\u0631\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0635\u0648\u0631\u062a \u0635\u0627\u062d\u0628\u0627\u0646 \u0627\u06cc\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0645\u06cc \u0628\u0627\u06cc\u0633\u062a \u062a\u0645\u0631\u06a9\u0632 \u0628\u06cc\u0634\u062a\u0631\u06cc \u0628\u0631 \u0631\u0648\u06cc \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627 \u062f\u0627\u0634\u062a\u0647 \u0628\u0627\u0634\u0646\u062f \u062a\u0627 \u0646\u062a\u0627\u06cc\u062c \u0628\u0647\u062a\u0631\u06cc \u06a9\u0633\u0628 \u06a9\u0646\u0646\u062f.<\/p>\n

\u0627\u0644\u0628\u062a\u0647 \u0628\u0627\u06cc\u062f \u062a\u0648\u062c\u0647 \u062f\u0627\u0634\u062a \u06a9\u0647 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0647\u0645\u0627\u0646 \u0637\u0648\u0631 \u06a9\u0647 \u0642\u0628\u0644\u0627\u064b \u0646\u06cc\u0632 \u0627\u0634\u0627\u0631\u0647 \u0634\u062f\u060c \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0628\u0631\u0627\u06cc \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u06a9\u0648\u0686\u06a9 \u06a9\u0647 \u0628\u0647 \u062a\u0627\u0632\u06af\u06cc \u0641\u0639\u0627\u0644\u06cc\u062a \u062e\u0648\u062f \u0631\u0627 \u0622\u063a\u0627\u0632 \u06a9\u0631\u062f\u0647 \u0627\u0646\u062f \u0645\u0641\u06cc\u062f \u0628\u0627\u0634\u062f \u0648 \u062f\u0631 \u0631\u0627\u0628\u0637\u0647 \u0628\u0627 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc \u0628\u0632\u0631\u06af \u0648 \u0628\u0627 \u0633\u0627\u0628\u0642\u0647 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u00a0(Business Plan) \u0648 \u0637\u0631\u062d \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc (Marketing Plan) \u0627\u0628\u0632\u0627\u0631 \u0647\u0627\u06cc \u0645\u0641\u06cc\u062f\u062a\u0631\u06cc \u0647\u0633\u062a\u0646\u062f.<\/strong> \u062f\u0631 \u0627\u06cc\u0646 \u0631\u0627\u0628\u0637\u0647 \u0628\u0647 \u062a\u0627\u0631\u06af\u06cc \u062c\u0647\u062a \u0645\u0634\u0627\u0648\u0631\u0647 \u062f\u0631 \u0634\u0631\u06a9\u062a\u06cc \u06a9\u0647 \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u0633\u0627\u062e\u062a\u0645\u0627\u0646 \u0633\u0627\u0632\u06cc \u0648 \u0633\u0627\u062e\u062a \u06a9\u0627\u0631\u062e\u0627\u0646\u0647 \u0647\u0627\u06cc \u0635\u0646\u0639\u062a\u06cc \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u06cc \u06a9\u0631\u062f\u0646\u062f\u060c \u0645\u0631\u0627\u062c\u0639\u0647 \u06a9\u0631\u062f\u0645. \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u0633\u0627\u0628\u0642\u0647 \u0627\u06cc \u06f3\u06f0 \u0633\u0627\u0644\u0647 \u062f\u0631 \u0627\u06cc\u0646 \u0635\u0646\u0639\u062a \u062f\u0627\u0634\u062a \u0648 \u062c\u0627\u0644\u0628 \u0628\u0648\u062f \u06a9\u0647 \u06cc\u06a9\u06cc \u0627\u0632 \u0647\u0645\u06a9\u0627\u0631\u0627\u0646 \u0628\u0647 \u0627\u06cc\u0634\u0627\u0646 \u067e\u06cc\u0634\u0646\u0647\u0627\u062f \u062a\u0647\u06cc\u0647 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas) \u0631\u0627 \u062f\u0627\u062f\u0647 \u0628\u0648\u062f\u0646\u062f\u060c \u063a\u0627\u0641\u0644 \u0627\u0632 \u0627\u06cc\u0646 \u06a9\u0647 \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u0628\u0627 \u0633\u0627\u0628\u0642\u0647 \u0627\u0634\u0627\u0631\u0647 \u0634\u062f\u0647\u060c \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u06a9\u0648\u0686\u06a9\u06cc \u0646\u0628\u0648\u062f\u0647 \u0648 \u0646\u06cc\u0632 \u0627\u0633\u062a\u0627\u0631\u062a\u0627\u067e \u0647\u0645 \u0645\u062d\u0633\u0648\u0628 \u0646\u0645\u06cc \u0634\u0648\u062f. \u0627\u06cc\u0646 \u0633\u0627\u0628\u0642\u0647 \u0686\u0646\u062f \u0633\u0627\u0644\u0647 \u0641\u0639\u0627\u0644\u06cc\u062a \u0628\u0647 \u062e\u0648\u0628\u06cc \u0645\u06cc \u062a\u0648\u0627\u0646\u062f \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0648 \u0646\u062a\u0627\u06cc\u062c \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627\u06cc \u06af\u0630\u0634\u062a\u0647 \u0631\u0627 \u062f\u0631 \u0642\u0627\u0644\u0628 \u06af\u0632\u0627\u0631\u0634 \u0647\u0627\u06cc \u0645\u062a\u0639\u062f\u062f \u0641\u0631\u0627\u0647\u0645 \u06a9\u0646\u062f. \u0645\u06cc \u062a\u0648\u0627\u0646 \u0627\u0632 \u0627\u06cc\u0646 \u0627\u0637\u0644\u0627\u0639\u0627\u062a \u0648 \u06af\u0632\u0627\u0631\u0634 \u0647\u0627 \u0628\u0647 \u062e\u0648\u0628\u06cc \u062f\u0631 \u0642\u0627\u0644\u0628 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u0637\u0631\u062d \u0628\u0627\u0632\u0627\u0631\u06cc\u0627\u0628\u06cc (Marketing Plan) \u062c\u0647\u062a \u067e\u06cc\u0634\u0628\u0631\u062f \u0627\u0647\u062f\u0627\u0641 \u0627\u06cc\u0646 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0631\u062f. \u0628\u0647 \u0627\u06cc\u0646 \u062a\u0631\u062a\u06cc\u0628\u060c \u0633\u0646\u062f\u06cc \u0627\u0633\u062a\u0631\u0627\u062a\u0698\u06cc\u06a9 \u0628\u0631\u0627\u06cc \u0645\u0648\u0641\u0642\u06cc\u062a \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u0642\u0631\u0627\u0631 \u062e\u0648\u0627\u0647\u062f \u06af\u0631\u0641\u062a \u062a\u0627 \u0628\u062a\u0648\u0627\u0646 \u0646\u062a\u0627\u06cc\u062c \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0627\u06cc \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0622\u0646 \u0633\u0646\u062c\u06cc\u062f.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u0627\u0645\u0631\u0648\u0632\u0647 \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas) \u0628\u0633\u06cc\u0627\u0631 \u0641\u0631\u0627\u06af\u06cc\u0631 \u0634\u062f\u0647 \u0627\u0633\u062a \u0648 \u06a9\u0645 \u0648 \u0628\u06cc\u0634 \u0627\u063a\u0644\u0628 \u0627\u0641\u0631\u0627\u062f \u0627\u06cc\u0646 \u0648\u0627\u0698\u0647 \u0631\u0627 \u0634\u0646\u06cc\u062f\u0647 \u0627\u0646\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0627\u06cc\u0646 \u06a9\u0647 \u0627\u06cc\u0646 \u0628\u0648\u0645 \u0686\u06cc\u0633\u062a\u060c \u0686\u0647 \u0648\u06cc\u0698\u06af\u06cc \u0647\u0627\u06cc \u0645\u062a\u0645\u0627\u06cc\u0632\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0634\u062a\u0647 \u0648 \u062f\u0631 \u0686\u0647 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627\u06cc\u06cc \u06a9\u0627\u0631\u0628\u0631\u062f \u062f\u0627\u0631\u062f\u060c \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u06cc\u06a9\u06cc […]<\/p>\n","protected":false},"author":2,"featured_media":1547,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[36,27,37,38,39,40,41],"class_list":["post-125","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-5","tag-36","tag-27","tag-37","tag-38","tag-39","tag-40","tag-41"],"yoast_head":"\n\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc<\/title>\n<meta name=\"description\" content=\"\u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u062a\u0641\u0627\u0648\u062a \u0647\u0627 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0622\u0646 \u0647\u0627 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas)\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/marketgraphy.com\/fa\/\u0628\u0648\u0645-\u0645\u062f\u0644-\u06a9\u0633\u0628-\u0648-\u06a9\u0627\u0631-\u0686\u06cc\u0633\u062a\u061f\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\" \/>\n<meta property=\"og:description\" content=\"\u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u062a\u0641\u0627\u0648\u062a \u0647\u0627 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0622\u0646 \u0647\u0627 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas)\" \/>\n<meta property=\"og:url\" content=\"http:\/\/marketgraphy.com\/fa\/\u0628\u0648\u0645-\u0645\u062f\u0644-\u06a9\u0633\u0628-\u0648-\u06a9\u0627\u0631-\u0686\u06cc\u0633\u062a\u061f\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\" \/>\n<meta property=\"article:published_time\" content=\"2016-01-15T10:32:46+00:00\" \/>\n<meta name=\"author\" content=\"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/\",\"url\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/\",\"name\":\"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\",\"isPartOf\":{\"@id\":\"https:\/\/marketgraphy.com\/fa\/#website\"},\"primaryImageOfPage\":{\"@id\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#primaryimage\"},\"image\":{\"@id\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#primaryimage\"},\"thumbnailUrl\":\"\",\"datePublished\":\"2016-01-15T10:32:46+00:00\",\"author\":{\"@id\":\"https:\/\/marketgraphy.com\/fa\/#\/schema\/person\/e6ce341d5895d3ab1c551aeff8b54967\"},\"description\":\"\u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u062a\u0641\u0627\u0648\u062a \u0647\u0627 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0622\u0646 \u0647\u0627 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas)\",\"breadcrumb\":{\"@id\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#breadcrumb\"},\"inLanguage\":\"fa-IR\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#primaryimage\",\"url\":\"\",\"contentUrl\":\"\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"\u062e\u0627\u0646\u0647\",\"item\":\"https:\/\/marketgraphy.com\/fa\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/marketgraphy.com\/fa\/#website\",\"url\":\"https:\/\/marketgraphy.com\/fa\/\",\"name\":\"\u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\",\"description\":\"\u06cc\u06a9 \u0633\u0627\u06cc\u062a \u062f\u06cc\u06af\u0631 \u0628\u0627 \u0648\u0631\u062f\u067e\u0631\u0633 \u0641\u0627\u0631\u0633\u06cc\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/marketgraphy.com\/fa\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"fa-IR\"},{\"@type\":\"Person\",\"@id\":\"https:\/\/marketgraphy.com\/fa\/#\/schema\/person\/e6ce341d5895d3ab1c551aeff8b54967\",\"name\":\"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"fa-IR\",\"@id\":\"https:\/\/marketgraphy.com\/fa\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/b9dc7b7526a64fd6ca4a91be0151379afc5e3ad270a1fa2a0cfde51e4d35e761?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/b9dc7b7526a64fd6ca4a91be0151379afc5e3ad270a1fa2a0cfde51e4d35e761?s=96&d=mm&r=g\",\"caption\":\"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc\"},\"url\":\"http:\/\/marketgraphy.com\/fa\/author\/m-mazahery\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc","description":"\u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u062a\u0641\u0627\u0648\u062a \u0647\u0627 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0622\u0646 \u0647\u0627 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas)","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"http:\/\/marketgraphy.com\/fa\/\u0628\u0648\u0645-\u0645\u062f\u0644-\u06a9\u0633\u0628-\u0648-\u06a9\u0627\u0631-\u0686\u06cc\u0633\u062a\u061f\/","og_locale":"fa_IR","og_type":"article","og_title":"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc","og_description":"\u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u062a\u0641\u0627\u0648\u062a \u0647\u0627 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0622\u0646 \u0647\u0627 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas)","og_url":"http:\/\/marketgraphy.com\/fa\/\u0628\u0648\u0645-\u0645\u062f\u0644-\u06a9\u0633\u0628-\u0648-\u06a9\u0627\u0631-\u0686\u06cc\u0633\u062a\u061f\/","og_site_name":"\u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc","article_published_time":"2016-01-15T10:32:46+00:00","author":"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc","twitter_card":"summary_large_image","twitter_misc":{"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a":"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/","url":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/","name":"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc","isPartOf":{"@id":"https:\/\/marketgraphy.com\/fa\/#website"},"primaryImageOfPage":{"@id":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#primaryimage"},"image":{"@id":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#primaryimage"},"thumbnailUrl":"","datePublished":"2016-01-15T10:32:46+00:00","author":{"@id":"https:\/\/marketgraphy.com\/fa\/#\/schema\/person\/e6ce341d5895d3ab1c551aeff8b54967"},"description":"\u0628\u0647 \u0628\u0631\u0631\u0633\u06cc \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u060c \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0648 \u062a\u0641\u0627\u0648\u062a \u0647\u0627 \u0648 \u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc \u0622\u0646 \u0647\u0627 \u062f\u0631 \u0627\u0646\u0648\u0627\u0639 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u0647\u0627 \u062e\u0648\u0627\u0647\u06cc\u0645 \u067e\u0631\u062f\u0627\u062e\u062a. \u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 (Business Model Canvas)","breadcrumb":{"@id":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#breadcrumb"},"inLanguage":"fa-IR","potentialAction":[{"@type":"ReadAction","target":["http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/"]}]},{"@type":"ImageObject","inLanguage":"fa-IR","@id":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#primaryimage","url":"","contentUrl":""},{"@type":"BreadcrumbList","@id":"http:\/\/marketgraphy.com\/fa\/%d8%a8%d9%88%d9%85-%d9%85%d8%af%d9%84-%da%a9%d8%b3%d8%a8-%d9%88-%da%a9%d8%a7%d8%b1-%da%86%db%8c%d8%b3%d8%aa%d8%9f\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"\u062e\u0627\u0646\u0647","item":"https:\/\/marketgraphy.com\/fa\/"},{"@type":"ListItem","position":2,"name":"\u0628\u0648\u0645 \u0645\u062f\u0644 \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u0686\u06cc\u0633\u062a\u061f\u0686\u0647 \u062a\u0641\u0627\u0648\u062a\u06cc \u0628\u0627 \u0637\u0631\u062d \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631 \u062f\u0627\u0631\u062f\u061f"}]},{"@type":"WebSite","@id":"https:\/\/marketgraphy.com\/fa\/#website","url":"https:\/\/marketgraphy.com\/fa\/","name":"\u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc","description":"\u06cc\u06a9 \u0633\u0627\u06cc\u062a \u062f\u06cc\u06af\u0631 \u0628\u0627 \u0648\u0631\u062f\u067e\u0631\u0633 \u0641\u0627\u0631\u0633\u06cc","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/marketgraphy.com\/fa\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"fa-IR"},{"@type":"Person","@id":"https:\/\/marketgraphy.com\/fa\/#\/schema\/person\/e6ce341d5895d3ab1c551aeff8b54967","name":"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc","image":{"@type":"ImageObject","inLanguage":"fa-IR","@id":"https:\/\/marketgraphy.com\/fa\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/b9dc7b7526a64fd6ca4a91be0151379afc5e3ad270a1fa2a0cfde51e4d35e761?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/b9dc7b7526a64fd6ca4a91be0151379afc5e3ad270a1fa2a0cfde51e4d35e761?s=96&d=mm&r=g","caption":"\u0645\u0648\u0646\u0627 \u0645\u0638\u0627\u0647\u0631\u06cc"},"url":"http:\/\/marketgraphy.com\/fa\/author\/m-mazahery\/"}]}},"_links":{"self":[{"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/posts\/125","targetHints":{"allow":["GET"]}}],"collection":[{"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/comments?post=125"}],"version-history":[{"count":0,"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/posts\/125\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/"}],"wp:attachment":[{"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/media?parent=125"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/categories?post=125"},{"taxonomy":"post_tag","embeddable":true,"href":"http:\/\/marketgraphy.com\/fa\/wp-json\/wp\/v2\/tags?post=125"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}