{"id":2020,"date":"2023-04-05T15:45:07","date_gmt":"2023-04-05T12:15:07","guid":{"rendered":"http:\/\/marketgraphy.com\/fa\/?p=2020"},"modified":"2023-04-05T15:49:13","modified_gmt":"2023-04-05T12:19:13","slug":"return-on-marketing-investment","status":"publish","type":"post","link":"http:\/\/marketgraphy.com\/fa\/return-on-marketing-investment\/","title":{"rendered":"\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a \u0648 \u0686\u06af\u0648\u0646\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u061f"},"content":{"rendered":"

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<\/h2>\n

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<\/h2>\n

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<\/h2>\n

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\"\u06a9\u0627\u0631\u0628\u0631\u062f\u0647\u0627\u06cc

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\u06f4<\/b>–<\/b>\u0627\u0631\u0632\u06cc\u0627\u0628\u06cc<\/b> <\/b>\u0631\u0642\u0628\u0627<\/b><\/h3>\n

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\u0627\u06cc\u0646 \u06af\u0648\u0646\u0647\u060c \u0645\u06cc\u0632\u0627\u0646 \u0631\u0642\u0627\u0628\u062a \u067e\u0630\u06cc\u0631\u06cc \u062e\u0648\u062f \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0631\u0627 \u0628\u0647 \u062e\u0648\u0628\u06cc \u0645\u06cc\u200c\u062a\u0648\u0627\u0646\u0646\u062f \u062d\u0641\u0638 \u06a9\u0646\u0646\u062f.<\/p>\n

\u062f\u0631 \u0627\u062f\u0627\u0645\u0647 \u0645\u0637\u0644\u0628 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a \u0628\u0627\u06cc\u062f \u0628\u06af\u0648\u06cc\u06cc\u0645 \u06a9\u0647 \u0627\u06cc\u0646 \u0634\u0627\u062e\u0635 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f \u0647\u0645 \u0628\u0647 \u0635\u0648\u0631\u062a \u06a9\u0644\u06cc \u0648 \u0647\u0645 \u062c\u0632\u0626\u06cc \u0628\u0631\u0627\u06cc \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0641\u0639\u0627\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u06cc\u06a9 \u0645\u062c\u0645\u0648\u0639\u0647 \u0645\u0648\u0631\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0642\u0631\u0627\u0631 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f.<\/p>\n

\u0628\u0631\u0627\u06cc \u0645\u062d\u0627\u0633\u0628\u0647 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u06a9\u0644\u06cc (ROMI) \u0628\u0627\u06cc\u062f \u062a\u0645\u0627\u0645\u06cc \u0647\u0632\u06cc\u0646\u0647\u200c\u0647\u0627\u06cc \u0627\u0646\u062c\u0627\u0645 \u0634\u062f\u0647 \u0628\u0631\u0627\u06cc \u0648\u0627\u062d\u062f \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u062f\u0631\u0622\u0645\u062f \u062d\u0627\u0635\u0644 \u0627\u0632 \u0627\u06cc\u0646 \u0633\u0631\u0645\u0627\u06cc\u0647 \u06af\u0630\u0627\u0631\u06cc\u200c\u0647\u0627 \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u06a9\u0631\u062f. \u062f\u0631 \u0639\u06cc\u0646 \u062d\u0627\u0644\u060c \u0627\u0632 \u0634\u0627\u062e\u0635 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0645\u06cc\u200c\u062a\u0648\u0627\u0646 \u0628\u0631\u0627\u06cc \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u06cc\u06a9 \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u062e\u0627\u0635 \u0628\u0647 \u0635\u0648\u0631\u062a \u0645\u062c\u0632\u0627 \u0646\u06cc\u0632 \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u06a9\u0631\u062f.\u00a0<\/span><\/p>\n

\u0645\u062b\u0644\u0627 \u0628\u0631\u0627\u06cc \u062a\u0639\u06cc\u06cc\u0646 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0628\u0631\u0627\u06cc \u06cc\u06a9 \u06a9\u0645\u067e\u06cc\u0646 \u0628\u0647 \u062e\u0635\u0648\u0635\u060c \u0628\u0627\u06cc\u062f \u0645\u06cc\u0632\u0627\u0646 \u062f\u0631\u0622\u0645\u062f \u062d\u0627\u0635\u0644 \u0627\u0632 \u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646 \u0631\u0627 \u0628\u0631 \u0627\u0633\u0627\u0633 \u0645\u06cc\u0632\u0627\u0646 \u0647\u0632\u06cc\u0646\u0647\u200c\u0627\u06cc \u06a9\u0647 \u0628\u0631\u0627\u06cc \u0627\u062c\u0631\u0627\u06cc \u0627\u06cc\u0646 \u06a9\u0645\u067e\u06cc\u0646 \u0634\u062f\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u06a9\u0631\u062f.\u00a0<\/span><\/p>\n

\u0628\u0631\u0627\u06cc \u0627\u0637\u0644\u0627\u0639 \u0627\u0632 \u062e\u062f\u0645\u0627\u062a \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u062f\u0631 \u0645\u062c\u0645\u0648\u0639\u0647 \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc \u0628\u0627 \u0645\u0627 \u062a\u0645\u0627\u0633 \u0628\u06af\u06cc\u0631\u06cc\u062f.<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

\u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0639\u06cc\u0627\u0631\u0647\u0627\u06cc \u0645\u0647\u0645\u06cc \u06a9\u0647 \u0628\u0631\u0627\u06cc \u0633\u0646\u062c\u0634 \u0641\u0639\u0627\u0644\u06cc\u062a\u200c\u0647\u0627\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u06cc\u06a9 \u0645\u062c\u0645\u0648\u0639\u0647 \u0645\u0648\u0631\u062f \u0627\u0633\u062a\u0641\u0627\u062f\u0647 \u0642\u0631\u0627\u0631 \u0645\u06cc\u200c\u06af\u06cc\u0631\u062f\u060c \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af(Return on Marketing Investment) \u0627\u0633\u062a \u06a9\u0647 \u0628\u0647 \u0627\u062e\u062a\u0635\u0627\u0631 \u0622\u0646 \u0631\u0627 (ROMI) \u0645\u06cc\u200c\u0646\u0627\u0645\u0646\u062f. \u062f\u0631 \u0627\u06cc\u0646 \u0645\u0637\u0644\u0628 \u0627\u0632 \u0648\u0628 \u0633\u0627\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc \u0628\u0647 \u0633\u0648\u0627\u0644 \u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a \u067e\u0627\u0633\u062e \u062f\u0627\u062f\u0647 \u0648 \u0646\u062d\u0648\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0622\u0646 \u0631\u0627 \u0628\u06cc\u0627\u0646 \u0645\u06cc\u200c\u06a9\u0646\u06cc\u0645. \u0646\u0631\u062e […]<\/p>\n","protected":false},"author":1,"featured_media":2021,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[598,599],"class_list":["post-2020","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-6","tag-598","tag-599"],"yoast_head":"\n\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a \u0648 \u0686\u06af\u0648\u0646\u0647 \u0645\u062d\u0627\u0633\u0628\u0647 \u0645\u06cc\u200c\u0634\u0648\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc<\/title>\n<meta name=\"description\" content=\"\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0686\u06cc\u0633\u062a \u0627\u0632 \u0633\u0648\u0627\u0644\u200c\u0647\u0627\u06cc \u0631\u0627\u06cc\u062c \u062f\u0631 \u0632\u0645\u06cc\u0646\u0647 \u0634\u0627\u062e\u0635\u200c\u0647\u0627\u06cc \u0639\u0645\u0644\u06a9\u0631\u062f\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0628\u0648\u062f\u0647 \u0648 \u0628\u0631\u0627\u06cc \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0627\u0633\u062a.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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\u0639\u0645\u0644\u06a9\u0631\u062f\u06cc \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0628\u0648\u062f\u0647 \u0648 \u0628\u0631\u0627\u06cc \u0627\u0631\u0632\u06cc\u0627\u0628\u06cc \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u0627\u0631\u06a9\u062a\u06cc\u0646\u06af \u0627\u0633\u062a.\" \/>\n<meta property=\"og:url\" content=\"http:\/\/marketgraphy.com\/fa\/return-on-marketing-investment\/\" \/>\n<meta property=\"og:site_name\" content=\"\u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-05T12:15:07+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-05T12:19:13+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/marketgraphy.com\/fa\/wp-content\/uploads\/2023\/04\/pexels-mikael-blomkvist-6476255-min-1.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"640\" \/>\n\t<meta property=\"og:image:height\" content=\"427\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"MG-Manager\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"\u0646\u0648\u0634\u062a\u0647\u200c\u0634\u062f\u0647 \u0628\u062f\u0633\u062a\" \/>\n\t<meta name=\"twitter:data1\" content=\"MG-Manager\" \/>\n\t<meta name=\"twitter:label2\" content=\"\u0632\u0645\u0627\u0646 \u062a\u0642\u0631\u06cc\u0628\u06cc \u0628\u0631\u0627\u06cc \u062e\u0648\u0627\u0646\u062f\u0646\" \/>\n\t<meta name=\"twitter:data2\" content=\"7 \u062f\u0642\u06cc\u0642\u0647\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"http:\/\/marketgraphy.com\/fa\/return-on-marketing-investment\/\",\"url\":\"http:\/\/marketgraphy.com\/fa\/return-on-marketing-investment\/\",\"name\":\"\u0646\u0631\u062e \u0628\u0627\u0632\u06af\u0634\u062a \u0633\u0631\u0645\u0627\u06cc\u0647 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