{"id":734,"date":"2016-08-10T08:03:25","date_gmt":"2016-08-10T08:03:25","guid":{"rendered":"http:\/\/marketgraphy.ir\/?p=734"},"modified":"2022-12-24T20:22:49","modified_gmt":"2022-12-24T16:52:49","slug":"how-nike-became-a-37-5-billion-brand","status":"publish","type":"post","link":"http:\/\/marketgraphy.com\/fa\/how-nike-became-a-37-5-billion-brand\/","title":{"rendered":"\u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u0686\u06af\u0648\u0646\u0647 \u0628\u0647 \u0628\u0631\u0646\u062f\u06cc \u06f3\u06f7\/\u06f5 \u0628\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631\u06cc \u062a\u0628\u062f\u06cc\u0644 \u0634\u062f\u061f"},"content":{"rendered":"

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\u0645\u0648\u0641\u0642\u06cc\u062a \u0634\u0631\u06a9\u062a \u0646\u0627\u06cc\u06a9<\/b><\/span><\/p>\n

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\u0622\u0646 \u0647\u0627 \u062f\u0631 \u0633\u0627\u0644 \u06f1\u06f9\u06f7\u06f9 \u062a\u0648\u0627\u0646\u0633\u062a\u0646\u062f \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u0646\u0627\u06cc\u06a9 \u0627\u06cc\u0631 <\/span>(Nike Air) \u0631\u0627 \u0627\u0628\u062f\u0627\u0639 \u06a9\u0646\u0646\u062f<\/span>. \u0628\u0647 \u0648\u0627\u0633\u0637\u0647 \u0627\u06cc\u0646 \u062a\u06a9\u0646\u0648\u0644\u0648\u0698\u06cc \u062a\u0648\u0627\u0646\u0633\u062a\u0646\u062f \u0645\u0648\u0642\u0639\u06cc\u062a \u062e\u0648\u062f \u0631\u0627 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0631\u0642\u06cc\u0628\u06cc \u0645\u0648\u0641\u0642 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0631\u0642\u0627\u0628\u062a\u06cc \u0622\u0646 \u0632\u0645\u0627\u0646\u060c \u062a\u0642\u0648\u06cc\u062a \u06a9\u0646\u0646\u062f<\/span>. \u0631\u0634\u062f\u06cc \u06a9\u0647 \u0646\u0627\u06cc\u06a9 \u062f\u0631 \u0627\u06cc\u0646 \u0632\u0645\u0627\u0646 \u06a9\u0633\u0628 \u06a9\u0631\u062f\u060c \u0628\u0633\u06cc\u0627\u0631 \u0634\u0627\u06cc\u0627\u0646 \u062a\u0648\u062c\u0647 \u0628\u0648\u062f\u060c \u0628\u0647 \u0646\u062d\u0648\u06cc \u06a9\u0647 \u0622\u0646 \u0647\u0627 \u0631\u0627 \u0628\u0647 \u0633\u0645\u062a \u0639\u0631\u0636\u0647 \u0627\u0648\u0644\u06cc\u0647 \u0633\u0647\u0627\u0645 \u062e\u0648\u062f \u062f\u0631 \u067e\u0627\u06cc\u0627\u0646 \u0633\u0627\u0644 \u06f1\u06f9\u06f8\u06f0 \u062f\u0631 \u0628\u0627\u0632\u0627\u0631\u0647\u0627\u06cc \u0645\u0627\u0644\u06cc \u0645\u0646\u062c\u0631 \u06a9\u0631\u062f<\/span>. \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u062a\u0648\u0627\u0646\u0633\u062a \u062f\u0631 \u0645\u06cc\u0627\u0646 \u0648\u0631\u0632\u0634\u06a9\u0627\u0631\u0627\u0646 \u062c\u0627\u06cc\u06af\u0627\u0647 \u062e\u0648\u0628\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0646\u062f<\/span>. \u0627\u06cc\u0646 \u0628\u0631\u0646\u062f \u062a\u0648\u0627\u0646\u0633\u062a \u062a\u0627 \u062f\u0631 \u0633\u0627\u0644 \u06f1\u06f9\u06f8\u06f2 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0627\u0648\u0644\u06cc\u0646 \u062a\u0648\u0644\u06cc\u062f \u06a9\u0646\u0646\u062f\u0647 \u06a9\u0641\u0634 \u0647\u0627\u06cc \u0648\u0631\u0632\u0634\u06cc \u0648 \u062a\u0645\u0631\u06cc\u0646\u06cc \u062f\u0631 \u0628\u0627\u0632\u0627\u0631 \u0622\u0645\u0631\u06cc\u06a9\u0627 \u062c\u0627\u06cc\u06af\u0627\u0647 \u062e\u0648\u062f \u0631\u0627 \u062a\u062b\u0628\u06cc\u062a \u06a9\u0646\u062f<\/span>.<\/p>\n

\u0633\u0641\u06cc\u0631\u0627\u0646 \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9<\/b><\/span><\/p>\n

\"\u0645\u0627\u06cc\u06a9\u0644<\/a>

\u0645\u0627\u06cc\u06a9\u0644 \u062c\u0631\u062f\u0646 \u0633\u0641\u06cc\u0631 \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9<\/p><\/div>\n

\u0634\u0631\u06a9\u062a \u0646\u0627\u06cc\u06a9 \u062f\u0631 \u0633\u0627\u0644 \u06f1\u06f9\u06f8\u06f5 \u0628\u0647 \u0633\u0631\u0627\u063a \u0645\u0627\u06cc\u06a9\u0644 \u062c\u0631\u062f\u0646 \u0631\u0641\u062a \u062a\u0627 \u06a9\u0641\u0634 \u062e\u0627\u0635\u06cc \u0631\u0627 \u0628\u0631\u0627\u06cc \u0648\u06cc \u0637\u0631\u0627\u062d\u06cc \u06a9\u0646\u062f<\/span>. \u0634\u0647\u0631\u062a \u0628\u0633\u06cc\u0627\u0631 \u0632\u06cc\u0627\u062f \u0645\u0627\u06cc\u06a9\u0644 \u062c\u0631\u062f\u0646 \u0633\u0628\u0628 \u0634\u062f \u062a\u0627 \u0646\u0627\u06cc\u06a9 \u0631\u06a9\u0648\u0631\u062f\u0647\u0627\u06cc \u062c\u062f\u06cc\u062f\u06cc \u0631\u0627 \u0628\u0631\u0627\u06cc \u062e\u0648\u062f \u0628\u0647 \u062b\u0628\u062a \u0628\u0631\u0633\u0627\u0646\u062f<\/span>. \u0645\u062f\u062a\u06cc \u06a9\u0648\u062a\u0627\u0647 \u067e\u0633 \u0627\u0632 \u0627\u06cc\u0646 \u0645\u0648\u0641\u0642\u06cc\u062a\u060c \u0646\u0627\u06cc\u06a9 \u0628\u0647 \u0633\u0645\u062a \u0637\u0631\u0627\u062d\u06cc \u067e\u0648\u0634\u0627\u06a9 \u0648 \u0633\u0627\u06cc\u0631 \u0644\u0648\u0627\u0632\u0645 \u0648\u0631\u0632\u0634\u06cc \u0631\u0641\u062a<\/span>. \u0622\u0646 \u0647\u0627 \u0628\u0627 \u062a\u06cc\u0645 \u0647\u0627\u06cc \u0628\u06cc\u0646 \u0627\u0644\u0645\u0644\u0644\u06cc \u0632\u06cc\u0627\u062f\u06cc \u0627\u0632 \u062c\u0645\u0644\u0647 \u062a\u06cc\u0645 \u0641\u0648\u062a\u0628\u0627\u0644 \u0628\u0631\u0632\u06cc\u0644 \u0648 \u062a\u06cc\u0645 \u0647\u0627\u06cc \u0641\u0648\u062a\u0628\u0627\u0644 \u0632\u0646\u0627\u0646 \u0648 \u0645\u0631\u062f\u0627\u0646 \u0622\u0645\u0631\u06cc\u06a9\u0627 \u0642\u0631\u0627\u0631\u062f\u0627\u062f\u0647\u0627\u06cc \u0647\u0645\u06a9\u0627\u0631\u06cc \u0627\u0645\u0636\u0627\u0621 \u06a9\u0631\u062f\u0646\u062f<\/span>. \u062f\u0631 \u0633\u0627\u0644 \u06f1\u06f9\u06f9\u06f6 \u0622\u0646 \u0647\u0627 \u0628\u0627\u0632\u06cc\u06a9\u0646 \u0645\u0634\u0647\u0648\u0631 \u06af\u0644\u0641 \u062a\u0627\u06cc\u06af\u0631 \u0648\u0648\u062f\u0632 <\/span>(Tiger Woods) \u0631\u0627 \u0628\u0647 \u0647\u0645\u06a9\u0627\u0631\u06cc \u062f\u0639\u0648\u062a \u06a9\u0631\u062f\u0646\u062f<\/span>. \u0645\u0628\u0644\u063a \u0627\u06cc\u0646 \u0642\u0631\u0627\u0631\u062f\u0627\u062f \u0633\u0627\u0644\u06cc\u0646\u0647 \u06f5 \u0645\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u0628\u0648\u062f<\/span>.<\/p>\n

\u0646\u0642\u0627\u0637 \u0639\u0637\u0641 <\/b><\/span><\/p>\n

\u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u0627\u0645\u0631\u0648\u0632\u0647 \u0647\u0645\u0686\u0646\u0627\u0646 \u0645\u0634\u063a\u0648\u0644 \u062a\u0648\u0644\u06cc\u062f \u06a9\u0641\u0634 \u0647\u0627\u06cc \u0648\u0631\u0632\u0634\u06cc \u0627\u0633\u062a<\/span>. \u0622\u0646 \u0647\u0627 \u062e\u0637 \u062a\u0648\u0644\u06cc\u062f <\/span>Nike Shox \u0631\u0627 \u062f\u0631 \u0633\u0627\u0644 \u06f2\u06f0\u06f0\u06f0 \u0622\u063a\u0627\u0632 \u06a9\u0631\u062f\u0646\u062f \u06a9\u0647 \u062f\u0631 \u0633\u0637\u062d \u062c\u0647\u0627\u0646\u06cc \u062a\u0648\u0627\u0646\u0633\u062a \u0645\u0648\u0641\u0642\u06cc\u062a \u0628\u0633\u06cc\u0627\u0631 \u062e\u0648\u0628\u06cc \u0631\u0627 \u06a9\u0633\u0628 \u06a9\u0646\u062f<\/span>. \u0627\u0645\u0631\u0648\u0632\u0647 \u0646\u0627\u06cc\u06a9 \u0628\u0647 \u0628\u0627 \u062f\u0627\u0634\u062a\u0646 \u0627\u0645\u067e\u0631\u0627\u0637\u0648\u0631\u06cc \u0628\u0632\u0631\u06af\u06cc \u062f\u0631 \u0627\u06cc\u0646 \u0635\u0646\u0639\u062a\u060c \u062f\u0631 \u0631\u0634\u062a\u0647 \u0647\u0627\u06cc \u062f\u06cc\u06af\u0631 \u0648\u0631\u0632\u0634\u06cc \u0645\u0627\u0646\u0646\u062f \u062a\u0646\u06cc\u0633\u060c \u0628\u06cc\u0633 \u0628\u0627\u0644\u060c \u0641\u0648\u062a\u0628\u0627\u0644\u060c \u06a9\u0631\u06cc\u06a9\u062a \u0648 \u0648\u0631\u0632\u0634 \u0647\u0627\u06cc \u0627\u0646\u0641\u0631\u0627\u062f\u06cc \u0628\u0627 \u062a\u0645\u0627\u0645 \u0642\u062f\u0631\u062a \u0645\u0634\u063a\u0648\u0644 \u0628\u0647 \u0641\u0639\u0627\u0644\u06cc\u062a \u0627\u0633\u062a<\/span>.<\/p>\n

\u0686\u0647 \u0686\u06cc\u0632 \u0633\u0628\u0628 \u0645\u0648\u0641\u0642\u06cc\u062a \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u0634\u062f\u061f<\/b><\/span><\/p>\n

\u0639\u0644\u0627\u0642\u0647 \u0648\u0627\u0641\u0631 \u0628\u0627\u0648\u0631\u0645\u0646 \u0628\u0631\u0627\u06cc \u067e\u06cc\u062f\u0627 \u06a9\u0631\u062f\u0646 \u0631\u0627\u0647 \u062d\u0644\u06cc \u0628\u0647\u062a\u0631 \u0628\u0631\u0627\u06cc \u06a9\u0641\u0634 \u0647\u0627\u06cc \u0648\u0631\u0632\u0634\u06cc \u0648 \u06a9\u0645\u06a9 \u0628\u0647 \u0648\u0631\u0632\u0634\u06a9\u0627\u0631\u0627\u0646 \u0628\u0631\u0627\u06cc \u0627\u0631\u062a\u0642\u0627\u0621 \u0639\u0645\u0644\u06a9\u0631\u062f \u062e\u0648\u062f\u060c \u062f\u0631 \u06a9\u0646\u0627\u0631 \u0627\u0628\u062a\u06a9\u0627\u0631\u0627\u062a \u06a9\u0633\u0628 \u0648 \u06a9\u0627\u0631\u06cc \u0641\u06cc\u0644 \u0646\u0627\u06cc\u062a\u060c \u062a\u0648\u0627\u0646\u0633\u062a \u0634\u0631\u06a9\u062a \u0646\u0627\u06cc\u06a9 \u0631\u0627 \u0628\u0647 \u06cc\u06a9\u06cc \u0627\u0632 \u0633\u0648\u062f\u0622\u0648\u0631\u062a\u0631\u06cc\u0646 \u0648 \u0634\u0646\u0627\u062e\u062a\u0647 \u0634\u062f\u0647 \u062a\u0631\u06cc\u0646 \u0634\u0631\u06a9\u062a \u0647\u0627\u06cc \u062c\u0647\u0627\u0646 \u062a\u0628\u062f\u06cc\u0644 \u06a9\u0646\u062f<\/span>. \u062f\u0631\u0622\u0645\u062f \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u062f\u0631 \u0633\u0627\u0644 \u0645\u0627\u0644\u06cc \u06f2\u06f0\u06f1\u06f5\u060c \u0627\u0632 \u0631\u0642\u0645 \u06f3\u06f0 \u0628\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u0646\u06cc\u0632 \u0641\u0631\u0627\u062a\u0631 \u0631\u0641\u062a\u0647 \u0627\u0633\u062a<\/span>.<\/p>\n

\u0634\u0631\u06a9\u062a \u0646\u0627\u06cc\u06a9\u060c \u0634\u0631\u06a9\u062a \u0647\u0627\u06cc \u062f\u06cc\u06af\u0631\u06cc \u0631\u0627 \u062f\u0631 \u0645\u0633\u06cc\u0631 \u0645\u0648\u0641\u0642\u06cc\u062a \u062e\u0648\u062f \u062e\u0631\u06cc\u062f\u0627\u0631\u06cc \u06a9\u0631\u062f \u0648 \u0628\u06cc\u0634\u062a\u0631 \u0622\u0646 \u0647\u0627 \u0631\u0627 \u062f\u0648\u0628\u0627\u0631\u0647 \u0628\u0647 \u0641\u0631\u0648\u0634 \u0631\u0633\u0627\u0646\u062f<\/span>. \u062f\u0631 \u062d\u0627\u0644 \u062d\u0627\u0636\u0631 \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u062a\u0646\u0647\u0627 \u062f\u0648 \u0632\u06cc\u0631 \u0645\u062c\u0645\u0648\u0639\u0647 \u0628\u0647 \u0646\u0627\u0645 \u0647\u0627\u06cc \u06a9\u0627\u0646\u0648\u0631\u0633 <\/span>(Converse) \u0648 \u0634\u0631\u06a9\u062a \u0628\u06cc\u0646 \u0627\u0644\u0645\u0644\u0644\u06cc \u0647\u0627\u0631\u0644\u06cc <\/span>(Harley International) \u0631\u0627 \u062f\u0631 \u0627\u062e\u062a\u06cc\u0627\u0631 \u062f\u0627\u0631\u062f<\/span>.<\/p>\n

\u0646\u0627\u06cc\u06a9 \u0628\u0647 \u0639\u0646\u0648\u0627\u0646 \u0627\u0633\u067e\u0627\u0646\u0633\u0631 \u0628\u0627\u0632\u06cc\u06a9\u0646 \u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0641\u0648\u062a\u0628\u0627\u0644\u060c \u062a\u0646\u06cc\u0633 \u0648 \u0628\u0633\u06a9\u062a\u0628\u0627\u0644 \u0641\u0639\u0627\u0644\u06cc\u062a \u0645\u06cc \u06a9\u0646\u062f \u0648 \u062e\u0637 \u062a\u0648\u0644\u06cc\u062f \u062e\u0627\u0635\u06cc \u0628\u0631\u0627\u06cc \u0648\u0631\u0632\u0634\u06a9\u0627\u0631\u0627\u0646 \u062f\u0627\u0631\u062f<\/span>.<\/p>\n

\u062a\u0639\u062f\u0627\u062f \u06a9\u0627\u0631\u0645\u0646\u062f\u0627\u0646 \u0646\u0627\u06cc\u06a9 \u06f6\u06f3 \u0647\u0632\u0627\u0631 \u0646\u0641\u0631 \u0627\u0633\u062a \u06a9\u0647 \u062f\u0631 \u0648\u0627\u062d\u062f\u0647\u0627\u06cc \u0645\u062e\u062a\u0644\u0641 \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u062f\u0631 \u0633\u0637\u062d \u062c\u0647\u0627\u0646 \u0645\u0634\u063a\u0648\u0644 \u0628\u0647 \u0641\u0639\u0627\u0644\u06cc\u062a \u0647\u0633\u062a\u0646\u062f<\/span>. \u0627\u0631\u0632\u0634 \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9\u060c \u06f3\u06f7<\/span>\/\u06f5 \u0628\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u062a\u062e\u0645\u06cc\u0646 \u0632\u062f\u0647 \u0634\u062f\u0647 \u0627\u0633\u062a<\/span>.<\/p>\n

\u0628\u0647 \u0639\u0642\u06cc\u062f\u0647 \u0628\u0633\u06cc\u0627\u0631\u06cc \u0627\u0632 \u0627\u0641\u0631\u0627\u062f \u0645\u0648\u0641\u0642\u06cc\u062a \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u0628\u0647 \u062f\u0644\u06cc\u0644 \u0627\u0628\u062a\u06a9\u0627\u0631\u0627\u062a \u0645\u062f\u0627\u0648\u0645 \u0648 \u0633\u0631\u0645\u0627\u06cc\u0647 \u06af\u0630\u0627\u0631\u06cc \u0647\u0627\u06cc \u0645\u0648\u0641\u0642 \u0648 \u0628\u0647 \u0645\u0648\u0642\u0639\u06cc \u0627\u0633\u062a \u06a9\u0647 \u0633\u0628\u0628 \u0634\u062f\u0647 \u0627\u0633\u062a \u062a\u0627 \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u0628\u062a\u0648\u0627\u0646\u062f \u0686\u0646\u06cc\u0646 \u0633\u0648\u062f \u0633\u0627\u0644\u06cc\u0627\u0646\u0647 \u0627\u06cc \u0631\u0627 \u0646\u0635\u06cc\u0628 \u062e\u0648\u062f \u06a9\u0646\u062f<\/span>.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u06a9\u0647 \u0627\u0645\u0631\u0648\u0632\u0647 \u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0634\u0647\u0648\u0631\u062a\u0631\u06cc\u0646 \u0628\u0631\u0646\u062f\u0647\u0627\u06cc \u0648\u0631\u0632\u0634\u06cc \u0645\u062d\u0633\u0648\u0628 \u0645\u06cc \u0634\u0648\u062f \u0628\u0627 \u0646\u0627\u0645 \u0634\u0631\u06a9\u062a \u0648\u0631\u0632\u0634\u06cc \u0631\u0648\u0628\u0627\u0646 \u0622\u0628\u06cc (Blue Ribbon Sports) \u0622\u063a\u0627\u0632 \u0628\u0647 \u06a9\u0627\u0631 \u06a9\u0631\u062f \u06a9\u0647 \u0628\u0647 \u0627\u062e\u062a\u0635\u0627\u0631 RBS \u0646\u0627\u0645\u06cc\u062f\u0647 \u0645\u06cc \u0634\u062f. \u062a\u0623\u0633\u06cc\u0633 \u0627\u06cc\u0646 \u0634\u0631\u06a9\u062a \u0628\u0647 \u0633\u0627\u0644 \u06f1\u06f9\u06f6\u06f4 \u0628\u0627\u0632 \u0645\u06cc \u06af\u0631\u062f\u062f \u0648 \u0645\u0648\u0633\u0633\u0627\u0646 \u0622\u0646 \u0641\u06cc\u0644 \u0646\u0627\u06cc\u062a (Phil Knight) \u0648 \u0628\u06cc\u0644 \u0628\u0627\u0648\u0631 \u0645\u0646 (Bill Bowerman) \u0628\u0648\u062f\u0646\u062f. […]<\/p>\n","protected":false},"author":2,"featured_media":1994,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[7],"tags":[292,310,311,78,312,313,314,315,316,317,318,151],"class_list":["post-734","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-7","tag-292","tag-310","tag-311","tag-78","tag-312","tag-313","tag-314","tag-315","tag-316","tag-317","tag-318","tag-151"],"yoast_head":"\n\u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u0686\u06af\u0648\u0646\u0647 \u0628\u0647 \u0628\u0631\u0646\u062f\u06cc \u06f3\u06f7\/\u06f5 \u0628\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631\u06cc \u062a\u0628\u062f\u06cc\u0644 \u0634\u062f\u061f - \u0645\u0627\u0631\u06a9\u062a \u06af\u0631\u0627\u0641\u06cc<\/title>\n<meta name=\"description\" content=\"\u0641\u06cc\u0644 \u0646\u0627\u06cc\u062a \u0645\u0627\u0644\u06a9 \u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u06cc\u06a9\u06cc \u0627\u0632 \u0645\u0634\u0647\u0648\u0631\u062a\u0631\u06cc\u0646 \u0648 \u0645\u062d\u0628\u0648\u0628 \u062a\u0631\u06cc\u0646 \u0628\u0631\u0646\u062f\u0647\u0627\u06cc \u0648\u0631\u0632\u0634\u06cc \u0628\u0647 \u0627\u0631\u0632\u0634 \u06f3\u06f7\/\u06f5 \u0628\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631 \u0627\u0633\u062a.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/marketgraphy.com\/fa\/how-nike-became-a-37-5-billion-brand\/\" \/>\n<meta property=\"og:locale\" content=\"fa_IR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u0628\u0631\u0646\u062f \u0646\u0627\u06cc\u06a9 \u0686\u06af\u0648\u0646\u0647 \u0628\u0647 \u0628\u0631\u0646\u062f\u06cc \u06f3\u06f7\/\u06f5 \u0628\u06cc\u0644\u06cc\u0648\u0646 \u062f\u0644\u0627\u0631\u06cc \u062a\u0628\u062f\u06cc\u0644 \u0634\u062f\u061f - 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